Several series returned from their holiday recess. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

> Watch It At Home;  The thrills are so postmodern, they don’t seem to be happening in the theater. When the original Scream arrived in 1996, the slaughtering-the-teenagers genre was already old enough to drive; the first Friday the 13th had opened more than 16 years before.  The conventions of the form were as well-worn […]

  A unique year in the history of movies (not to mention the history of the world) will culminate in a unique ACADEMY AWARDS tonight.  Only a small fraction of audiences will have seen any of the nominees on a big screen, relying instead on their televisions for VOD presentations and as part of the […]

Weekend #30 of 2016 forecasts for films opening wide and major returning films: NEW FILMS THIS WEEKEND July 22-24, 2016 Critics Positive ($ millions) Opening Weekend Forecast Domestic Total Projection Overseas Total Projection Worldwide Total Projection Star Trek Beyond Par PG13 93% 66.5 195 255 450 Ice Age: Collision Course Fox PG 15% 35.5 120 […]

The Weekly Box Office Predictions feature is on hiatus.

> Rio‘s domestic opening is a little soft, but the film has the advantage of facing no animated competition (aside from the minor Hoodwinked Too) until Kung Fu Panda 2 opens May 27. Plus it has its gangbuster foreign grosses to keep it warm. There is a great horror movie boxoffice story this season… Insidious, […]

Weekend #51 of 2015 is looking like an amazing $281 million for the top 12 films this weekend, reminiscent of another historic weekend six years ago (see comparisons below). Star Wars: The Force Awakens from Disney should open with $225 million Friday-Sunday. The film is on track for around $720 million domestic in its run. Overseas the film could bring in $1.2 billion, […]

WORLDWIDE STUDIO SCORECARD.  Paramount again had the biggest week of all the major studios (up $177 million worldwide since last week) exclusively because of continued overseas grosses for Transformers: Age of Extinction.  For the year to date, Paramount is up to $1.25 billion worldwide (still in 5th place among the Hollywood studios).  Warner Brothers had the […]