Last week’s arrivals slipped. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. […]

        NETWORK FINALS:  BIG BROTHER gained 0.1 in final numbers, and as expected, the BOB’S BURGERS rerun lost 0.3 after NFL adjustment.  Thinking of which, NBC’s NFL PRESEASON game adjusted to 1.8.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  HBO’s SHARP OBJECTS didn’t quite reach […]

        NETWORK FINALS:  The 8PM, 8:30PM and 9:30PM WHOSE LINE IS IT ANYWAY reruns each lost 0.1 in final numbers after adjustment for local baseball preemptions.       Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Even SHARK WEEK couldn’t dislodge VH1 and USA from the top of Monday […]

  The midseason finale of THIS IS US dominated the night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

  NETWORK UPDATE:  AMERICAN IDOL gained 0.1 to 3.0 in final Wednesday numbers (EMPIRE stayed put with its giant 4.0).  BLACK-ISH, however, fell to an even deeper series low, down 0.1 to 1.9.  It would be no shock if ABC swapped BLACK-ISH with THE GOLDBERGS on Wednesdays to get the new show away from the […]

        NETWORK FINALS:  As expected, both DANCING WITH THE STARS and THE GOOD DOCTOR dropped 0.2 after football adjustment, but 2.2 for THE GOOD DOCTOR is still a great number, and unsurprisingly ABC has already given it a full-season order.  On CBS, THE BIG BANG THEORY gained 0.2 in final numbers, but […]

The Presidents Day holiday will cause delays for national television ratings (live+same day cable and broadcast) for several days.  As a rule of thumb, national holidays that close banks, stock markets or post offices also impact Nielsen ratings (MLK Day, Presidents Day, Memorial Day, Independence Day, Labor Day, Thanksgiving, Christmas and New Year’s). After this […]

        NETWORK FINALS:  All the changes were on NBC, where THE VOICE and THIS IS US gained 0.1 in final numbers, and NEW AMSTERDAM lost the same.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  USA’s WWE SMACKDOWN regained the Tuesday cable lead, down 0.06 to […]