Smash = Moose Murders. NBC:  Despite enormous, and well-publicized, behind the scenes changes, and weeks of intensive, expensive marketing, NBC couldn’t convince viewers to give SMASH another chance, and the Season 2 premiere had, by far, the show’s lowest rating ever with an awful 1.1.  (And as Mitch Metcalf noted earlier this morning, even that […]

Without The Voice to support it, Smash started its second season with a ratings trainwreck to match the creative disaster that is the show.  Read Mitch Salem’s review here. Half-hour ratings for network television last night are shown below.  Most notably, Smash started at 1.3 rating with adults 18-49 (already down from its very modest lead-in, Betty White’s 2nd Annual 90th Birthday — […]

  Cable didn’t prove the cure for David E. Kelley’s recent ratings ills.  The debut of MONDAY MORNINGS only managed an anemic 1.34M viewers last night, about 40% of what the premiere for FX’s The Americans scored last week.  TNT didn’t even release 18-49 numbers, which should tell you all you need to know about […]

8PM comes alive. CBS:  The network just closed its deal to bring back HOW I MET YOUR MOTHER for a 9th and final season, and after last night, the only part it may be regretting is “final,” as HIMYM (with a highly-promoted “Robin Sparkle” episode) was the highest rated show on any network with 4.0.  […]

  The time-zone corrected ratings are in for SUPER BOWL XLVII, and thanks to the 35-minute blackout (although excluded from the final game number) making it technically the longest Super Bowl ever, the audience ended up as 108.4M, reversing the recent trend by falling slightly from last year’s (much shorter and earlier-ending) 111.3M haul.  The […]

The ratings for last night’s Super Bowl are coming in a little lower than anticipated in terms of average audience (the number of households or viewers watching in an average minute), but the “total audience” (the number that watched all or part of the game) set a new record: 164.1 million people 2 years or […]

THE WEEK.  For the recently completed week ending Sunday (January 28-February 3, 2013), CBS of course dominated with the Super Bowl, achieving a preliminary 9.04 adult 18-49 rating for the week.  This assumes about a 40.6 rating during prime time on Sunday (estimated from the 35.3 non-time-zone-adjusted fast national rating).  Last year, NBC scored a 7.66 rating […]

Partial ratings are in for last night’s Super Bowl (the household rating from the 56 markets with local Nielsen meters, covering 70% of the country).  Excluding the 8:45-9:15 pm half hour, most of which was the truly embarrassing Superdome blackout, the game averaged a 48.1 household rating in the metered markets, edging the previous record […]