A bad night for AMERICAN IDOL. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

  For those keeping count, today’s network excuses are THURSDAY NIGHT FOOTBALL and the MLB PLAYOFFS. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over […]

        NETWORK FINALS:  There were no changes from the Wednesday preliminary ratings.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Logically enough, FX’s AMERICAN HORROR STORY: APOCALYPSE led Halloween night cable, although it took a 0.16 hit to 0.74.  ESPN’s NBA doubleheader was at 0.57/0.45.  On […]

        NETWORK FINALS:  DYNASTY sank 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  A&E’s LIVE PD topped Friday cable, up 0.09 to 0.66, with the lead-in hour at 0.28.  On Discovery, GOLD RUSH ticked up to 0.63, and the lead-out hour gained […]

        NETWORK FINALS:  As expected, there were plentiful MONDAY NIGHT FOOTBALL-related adjustments, as both DANCING WITH THE STARS and THE GOOD DOCTOR dropped 0.2, and both ALL AMERICAN and BLACK LIGHTNING lost 0.1.  In addition, PRODIGAL SON was down 0.1 in final numbers.           Broadcast Official Nationals Program Ratings […]

  NOTE TO READERS:  Due to our upcoming Sundance Film Festival coverage, ratings posts for the rest of this week will largely be charts without text.  In addition, we may not be able to respond promptly to reader requests for specific ratings in the Comments. NETWORK UPDATE:  UFC FIGHT NIGHT gained 0.1 to 1.2 in […]

  A bad night for Cleveland and ABC. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

      NETWORK UPDATE:  FOX’s COLLEGE FOOTBALL game gained 0.1 in final numbers, but the 9PM 48 HOURS and the SATURDAY NIGHT LIVE rerun lost the same.  Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  6 of the day’s Top 10 cable shows were related to COLLEGE FOOTBALL, led by ESPN’s weekly COLLEGE GAMEDAY telecast […]