For those keeping count, today’s network excuses are THURSDAY NIGHT FOOTBALL and the MLB PLAYOFFS.
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).
Ratings analysis and comparisons follow the chart.
ABC: GREY’S ANATOMY was steady at 2.2, but SCANDAL fell 0.3 to 2.3, and HOW TO GET AWAY WITH MURDER was down 0.2 to 2.0. The latter 2 shows were respectively down 0.6 and 0.8 from the parallel week last year.
NBC: HEROES REBORN and THE BLACKLIST were each down 0.1, respectively to 1.1 and 1.4, but THE PLAYER nosed closer to the grave with a 0.2 drop to 0.7.
FOX: BONES and SLEEPY HOLLOW each fell 0.2, respectively to 1.1 and 0.8.
CW: THE VAMPIRE DIARIES was steady at 0.6, and THE ORIGINALS actually crept up 0.1 to 0.5, at least in early numbers.
CBS: THURSDAY NIGHT FOOTBALL had a preliminary 3.5, up 0.1 from last week’s early rating.
The alleged comedy TRUTH BE TOLD arrives on NBC tonight. In happier news, Cinemax’s remarkable THE KNICK returns for a 2d season.
COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last year and same night last week.
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