Network regimes come and go, ratings rise and (recently) fall, but one thing has been consistent at NBC for almost a quarter-century:  the presence of producer Dick Wolf and his LAW & ORDER franchise.  Hard times have come to L&O, and what was once a powerhouse triple-feature for the network is now just SVU, […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).                         […]

  CW will continue to be DC Comics (and Greg Berlanti) TV. For a network that only ordered three new shows (two of them for fall), CW has made quite a few changes in its new schedule, with DC Comics properties anchoring 4 nights of the week (and veteran Vampire Diaries the 5th) for stability, but […]

The Thanksgiving holiday weekend will cause delays for daily national ratings (live+same day cable and broadcast) for several days.  This is how the ratings should roll out the next week or so. (All times Pacific.) Wed 11/23 nationals available Mon 11/28 by 2p Thu 11/24 nationals available Tue 11/29 by 8a Fri 11/25 nationals available Tue 11/29 […]

>   See A Word About Busted Pilots SMOTHERED, which was produced for ABC by Warner Bros Television, falls into the category of “not as bad as you’d think.”  The concept is Predictable Sitcom 101:  a young couple (Kyle Howard and Brooke D’Orsay) whose daughter is about to celebrate her first birthday, is invaded by […]

>FOX Thursday was up from last week, thanks to a second hour of American Idol replacing The Finder at 9 pm.  But those two hours of Idol were also the lowest Thursday episode to date.  CBS was also down a bit from recent weeks, and the Grey’s Anatomy / Private Practice crossover did not improve ABC’s […]

> BREAKING DAWN PART 1: After a full week of running behind New Moon on a day-to-day basis, often by more than $1M per day, Summit’s estimates for the past 2 days suddenly have Breaking Dawn 1 ahead by a few thousand dollars. These are among several numbers that may change when Actuals are released […]

> A few notes: these projections are for original episodes (no repeats) aired in the 4th quarter of 2011.  Series premieres will likely be .3-.4 higher, thanks to network marketing pushes, and then tend to go down over time.  We’ll be updating the numbers after we see full pilots and also as we get a […]