The AUDIENCE MAP series continues with a look at the detailed demographics for broadcast network situation comedies.  As a reminder, the audience shares for 30 distinct gender-age groups are displayed for each program below.  Programs in the chart are ranked by network and by overall audience size.  The number of regularly scheduled telecasts is noted […]

  A drop for the WORLD SERIES. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

None of the new Sunday arrivals look like a breakout hit. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

> Worth a Ticket. HANNA may be the first movie not based on a graphic novel to feel like it is.  Written by Seth Lochhead and David Farr (the first film for both) and directed by Joe Wright, it has the feel of a film conceived in visual rather than dramatic terms, more concerned with […]

        NETWORK FINALS:  there were significant adjustments (to the next tenth) for the 9PM NCIS and FBI: MOST WANTED.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Cable on the day before inauguration was dominated by CNN, which held 15 of the Top 17 slots, topped […]

> Holiday weekends present a unique opportunity for increases in box office as normal working and leisure schedules are disrupted.  The most common weekend format changes come in the form of four-day weekends.  A perfect example of this is Memorial Day weekend, when Monday becomes the final day of the weekend.  But the patterns are […]

  INSIDE OUT (Pixar/Disney) is in line for the biggest non-sequel opening in the history of animation.  Preliminary numbers at Deadline have it winning Friday with $32.8M (that includes $3.7M from Thursday night), on its way to a weekend that should be at least $85M–and could be more, since word of mouth should be sky-high.  […]

  Every year, the pundits shake their heads dourly about the future of the broadcast networks, and every year, Les Moonves stands up and proclaims CBS the best of all possible networks in this best of all possible worlds.  And to an extent, he’s right.  Thanks to the Super Bowl, CBS will win this season […]