Another night where network TV couldn’t muster more than a 1.0 rating. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]

> Watch It At Home. Were the executives at Warner Bros so desperate to be in business with Russell Brand that they huddled together in a conference room one day, frantically going through their library titles in search of alcoholic lead roles he could play?  (“Days of Wine and Roses… a little dark.  Clean and […]

        NETWORK FINALS:  SUNDAY NIGHT FOOTBALL adjusted to 7.5, down 1.6 from the premiere Sunday game in 2017.  Elsewhere, REL had a 0.2 football adjustment up to 1.9, BIG BROTHER gained 0.1 in final numbers, while 60 MINUTES and the HAWAII 5-0 and FAMLY GUY reruns lost the same.        […]

>If you haven’t heard that NBC’s biggest hope for its lost season, Smash, premieres the Monday after the Super Bowl, you don’t watch television or listen to the radio or look at billboards or go online or read magazines.  The marketing for this show has been relentless.  The network is counting on an enormous Super […]

    So much for front-loading. The preliminary Saturday number for THE AVENGERS (Disney), as reported by Deadline, is genuinely extraordinary.  If it holds up, Avengers will have one of the best 2d day holds of a mega-opening film in history, and be well on its way to the best opening weekend ever.  The current […]

Here are the full week sports ratings for Monday April 12 through Sunday April 18, 2021.  Eligible programs include sporting events on broadcast and cable networks (minimum audience size 200K Persons 2+ live+same day).  Programs are grouped by sport and ranked within each sport by P2+ audience size. For comparison we are setting aside this […]

> THE CABIN IN THE WOODS:  Watch it At Home – Clever and Culty Seeing THE CABIN IN THE WOODS is sort of like being in Fight Club:  the first rule is not to talk about it.  Or, at least, not to reveal any of the wild, ingenious twists put into place by its producer/co-writer […]

Here are the full week sports ratings for Monday July 8 through Sunday July 14, 2019.  Eligible programs include sporting events on broadcast and cable networks (minimum audience size 300K P2+ live+same day).  Programs are grouped by sport and ranked within each sport by P2+ audience size. For comparison, here is the similar chart for the same […]