DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night […]

  THE CABIN IN THE WOODS:  Watch it At Home – Clever and Culty   Seeing THE CABIN IN THE WOODS is sort of like being in Fight Club:  the first rule is not to talk about it.  Or, at least, not to reveal any of the wild, ingenious twists put into place by its […]

WORLDWIDE STUDIO SCORECARD.  Universal and Sony each had weeks over $100 million, mostly because of the domestic releases of The Boxtrolls (Focus) and The Equalizer.  But both movies remain mired toward the bottom of the worldwide studio rankings. Scroll down for domestic and overseas grosses for each film individually so far in 2014.   YEAR TO DATE BOX […]

With six of eight movies open, Team Metcalf’s slate is closing in on $1 billion in domestic box office ($929 million through Sunday).  Metcalf’s seventh film opens Friday (Rock of Ages).  And then he will wait to see if the early lead will hold up as the other two teams really get going. Team Salem […]

HBO’s True Blood tops the cable ratings chart again this week, although it’s down three tenths of an Adult 18-49 rating point from last week’s season premiere.  TNT’s Dallas reboot looks impressive in terms of all viewers (almost 6.9 million viewers over the age of 2 watched during an average minute), but the show’s 1.5 […]

Based on Friday’s grosses, weekend #42 of 2014 looks like a decent $126 million for the top 12 films Friday-Sunday, 13% above the norm for this weekend ($111 million). Opening at 3,173 theaters, Fury from Sony grossed $8.8 million Friday and is on track for a $25.1 million opening three-day weekend (somewhat below our $30.0 million […]

Two networks competed last night, FOX and NBC, each ending with a preliminary 2.2 Adult 18-49 rating in prime time. FOX‘s Gordon Ramsay cooking combo of Hell’s Kitchen and MasterChef each averaged a 2.2 rating.  The Tuesday tracks for the reality pairing since June 5: Hell’s Kitchen (2.1– 2.2– 2.2– 2.2) and MasterChef (2.2– 2.1– 2.1– 2.2).  It doesn’t get more consistent than […]

  OPENINGS:  Cheap PG-13 horror movies are the assembly-line workers of the studios, rarely resulting in showy profits, but paying the bills between blockbusters.  OUIJA (Universal) and its $20.006M opening (we’ll see how that holds up in final numbers tomorrow) is a prime example, likely to make its way to profit thanks to a $5M […]