The 28th weekend of 2012 is looking like a very weak $149 million for the Top 12 films Friday-Sunday, down 29% from this weekend last year and down 42% from the multi-year average for this weekend.            Ice Age: Continental Drift from 20th Century Fox (the fourth Ice Age film) opened with […]

  After a moratorium on official boxoffice pronouncements due to the tragic events in Colorado, Warners has officially released the weekend boxoffice figure for THE DARK KNIGHT RISES:  $160.9M.  This is where the unofficial weekend estimates had the picture, although it’s 10-20% below the pre-release expectations for the film.  That was also largely the case […]

  NBC:  CONSTANTINE, while still last in the 10PM timeslot, showed some life by rising 0.3 from last week to 1.1, outpacing its lead-in GRIMM, which rose 0.1 to 1.3.  The night started with DATELINE, steady at 1.5. ABC:  LAST MAN STANDING and CRISTELA both fell from last week, MAN by 0.2 to 1.3 and […]

Last night, NBC averaged a preliminary 11.4 rating with Adults 18-49 in prime time.  This edges the Beijing rating for the same night, which itself towered over the other recent summer Games.  Last night the NBC rating peaked at a 13.5 in the 9:30 half hour and held steady at a 13.3 in the 10 […]

  NETWORK UPDATE:  There was a 0.2 boost for the AMERICA’S FUNNIEST HOME VIDEOS rerun in final numbers, and an 0.1 increase for the rerun of YES, VIRGINIA. Ratings in key demos for the Top 25 original cable telecasts (plus a few other lower-rated but noteworthy programs): Discovery’s GOLD RUSH was by far the highest […]

Weekend #32 of 2012 looks like a fairly typical second weekend of August: the last gasp of summer with three films headed for modest success.  The top 12 films this weekend should total $136 million, up substantially from last week’s disaster weekend and near the pace for the same weekend the last few years. Opening […]

  Some improvement for ABC’s game show line-up. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

  Once CBS’s football simulcasts are removed in afternoon numbers, there’ll be even less to be excited about in last night’s ratings. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+shares) and total […]