The Christmas and New Year’s holidays will cause delays for daily national ratings (live+same day cable and broadcast) for several days.  This is how the ratings should roll out the next two weeks. Thursday 12/24 nationals available Monday 12/28 afternoon Friday 12/25 nationals available Tuesday 12/29 morning Saturday 12/26 nationals available Wednesday 12/30 morning Sunday 12/27 […]

> A few notes: these projections are for original episodes (no repeats) aired in the 4th quarter of 2011.  Series premieres will likely be .3-.4 higher, thanks to network marketing pushes, and then tend to go down over time.  We’ll be updating the numbers after we see full pilots and also as we get a […]

  A choice between college football and the videogame kind. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  OPENINGS:  Can the 2d-biggest US opening of all time fairly be considered a mild disappointment?  Certainly AVENGERS: AGE OF ULTRON (Marvel/Disney), for all its giant $187.7M start, underperformed compared to widespread expectations, not only failing to beat the $207.4M opening of The Avengers, but coming in $20M below that mark despite 5 more hours […]

Lance Armstrong (as calculating, cautious and conniving as ever) appeared with Oprah Winfrey Thursday night on the struggling OWN network in a much-hyped and relatively little-watched interview. The 90-minute part one of Lance Armstrong on Oprah’s Next Chapter at 9:00 pm scored a 1.2 rating with adults 18-49 and averaged 3.2 million viewers of any age.  The […]

> Worth A Ticket:  Superheroes Behind the Camera, Too. The most substantial movie of the summer so far is, depending on how you calculate, the fifth in a comic book series, a prequel or a reboot.  X-MEN:  FIRST CLASS arrives with its own secret weapons, namely a smart script, a well-chosen cast, some genuine thematic […]

  A lackluster night for the networks. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

Django Unchained (up $47 million overseas since last week) is starting to gain on Les Miserables (up $23 million overseas).  Django is now only $29 million behind Les Miz in our worldwide projection.  (Django leads domestically, while Les Miz holds a shrinking lead overseas). A wide variety of films has grossed over $20 million this past week.  Hansel and Gretel: Witch Hunters is up $26 […]