Basketball led a slow night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the chart. CW:  […]

        NETWORK FINALS:  THE PROPOSAL lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:   The limited docuseries REST IN POWER premiered at 0.25 on BET, and 0.20 on Paramount.  On AMC, DIETLAND’s season finale rose 0.02 to 0.09, and the UNAPOLOGETIC finale […]

        NETWORK FINALS:  It was an extremely bad night for ABC on the adjustments front (perhaps there were local sports or other preemptions), as DESIGNATED SURVIVOR and the BLACK-ISH rerun each fell 0.2, and the reruns of THE MIDDLE, THE GOLDBERGS and MODERN FAMILY each lost 0.1.  The other networks were unchanged. […]

        NETWORK FINALS:  ABC swapped 0.1s between its 8PM and 10PM shows, with DANCING WITH THE STARS up and QUANTICO down (the latter to a terrible 0.5).  In addition, KEVIN CAN WAIT gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart       CABLE HIGHLIGHTS: […]

      NETWORK FINALS:  After adjustments for the MASTERS overrun, 60 MINUTES moved up to the next tenth.  In addition, THE GREAT NORTH adjusted to the next tenth.          Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Note that Nielsen again listed Hallmark’s WHEN CALLS THE HEART as a […]

        NETWORK FINALS:  The final rating for THE OSCARS was 2.12, down 60% from the 2020 rating and consistent with other recent awards shows.  (A note to those arguing that the content of the show drove viewers to turn it off in progress:  the highest quarter-hour of the telecast was at 2.31 […]

        NETWORK FINALS:  On both CBS and NBC, the 8PM shows (the season finales of BIG BROTHER and AMERICA’S GOT TALENT) gained 0.1 in final numbers at the expense of the 10PM lead-outs (the season finale of SALVATION and the season premiere of THE GOOD PLACE).  In addition, the 8PM hour of […]

        NETWORK FINALS: THE RESIDENT, MAN WITH A PLAN, 9JKL and SCORPION all gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  USA’s WWE telecast topped Monday cable with 1.10/1.07/1.04, compared to last week’s 1.21/1.15/1.06.  On VH1, LOVE & HIP-HOP was at […]