Football helps one network, the lack of it hurts another. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

        NETWORK FINALS:  SUNDAY NIGHT FOOTBALL adjusted to 5.4, down a point from last week’s game, and football adjustment also accounted in the 0.4 drop for THE SIMPSONS and the 0.1 drop for BOB’S BURGERS.  Elsewhere, 60 MINUTES lost 0.1 in final numbers.           Broadcast Official Nationals Program Ratings […]

  Ratings in key demos for the Top 25 original cable telecasts (plus a few other lower-rated but noteworthy programs): College football took up 6 of the top 7 slots on Saturday cable, with more farther down the list, ranging from 0.12 for a late ESPN2 game to 1.80 for the mother network’s primetime coverage.  […]

  The ESPYS plunged. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. ABC:  […]

Ratings in key demos for the Top 25 original cable telecasts (plus a few other lower-rated but noteworthy programs): March Madness continued to reign over Saturday cable, as NCAA TOURNAMENT games took all of the Top 4 slots, paced by the late-evening TBS game at 1.42.  (Even an NIT game hit the Top 10, with […]

The EMMY AWARDS could hardly have gone more emphatically HBO’s way, with wins for Best Drama, Comedy, Limited Series and Made-For-TV Movie, not to mention many of the acting, writing and directing awards that went with them.  It was a night with a lot of exciting new winners, but the show itself was very much […]

  With the World Series done, network TV returned to normal. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

  Only the return of football livened things up. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]