NETWORK UPDATE:  SUNDAY NIGHT FOOTBALL adjusted up to 7.0, up 0.3 from last week’s game.  At least BLOOD & OIL departed with a shred of dignity, gaining 0.1 in final numbers, while 60 MINUTES lost 0.1. Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  It was Bravo’s REAL HOUSEWIVES OF ATLANTA at […]

        NETWORK FINALS:  The NCAA TOURNAMENT games on CBS adjusted to 0.99/0.98, which compared to 0.9/1.2 for the first round in 2019.  In addition, WWE SMACKDOWN adjusted up to the next tenth.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The NCAA TOURNAMENT accounted for 10 […]

Without The Voice to support it, Smash started its second season with a ratings trainwreck to match the creative disaster that is the show.  Read Mitch Salem’s review here. Half-hour ratings for network television last night are shown below.  Most notably, Smash started at 1.3 rating with adults 18-49 (already down from its very modest lead-in, Betty White’s 2nd Annual 90th Birthday — […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).

  The WINTER OLYMPICS were dominant, but down. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the […]

        NETWORK FINALS:  THE BACHELOR gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  USA’s WWE coverage led Monday cable at 0.78/0.75/0.70 compared to last week’s 0.80/0.78/0.72.  VH1’s LOVE & HIP-HOP was at 0.65/0.60 compared to last week’s 0.54.  Bravo’s BELOW DECK […]

  NETWORK UPDATE:  ROOKIE BLUE narrowly avoided a new series low by finding an extra 0.1 in final numbers. THURSDAY CABLE:  Sports ruled the day and night.  As detailed in today’s WORLD CUP SKEDBALL report, the US vs. Germany match had a big 3.0 rating despite the 11AM Eastern start time of the telecast (and […]

  OLYMPICS ratings remained down, but took a step in the right direction. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]