The NCAA Basketball Tournament, March Madness, began rather quietly Tuesday night with two of “First Four” play-in games.  The 6:30 pm game last night averaged 903,000 persons 2+, somewhat below the 1 million number for the comparable games the last two years, also on TRU TV.  The demographics were also a little below normal for […]

      NETWORK FINALS:  There were no changes from Wednesday’s preliminary ratings.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s NBA doubleheader was at 0.59/0.53.  Bravo’s REAL HOUSEWIVES OF NEW JERSEY rose 0.06 to 0.48.  On VH1, BLACK INK CREW dipped 0.04 to 0.41, and LOVE & […]

  Another big TV night for the Democrats.. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  A grand-slam home run. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. […]

  Let’s not do the time warp again. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

Here are the weekend sports ratings for Saturday and Sunday July 30-31, 2016.  Eligible programs include sporting events on broadcast and cable networks (minimum audience size 150K P2+).  Programs are grouped by sport and ranked within each sport by P2+ audience size.  [Chart now updated with TNT’s early day coverage of the PGA Championship.]   For comparison, […]

The Oscars telecast on Sunday 2.28.2016 started right on par with recent telecasts, just above 35 million viewers for both 2016 and the average of every telecast since 2007.  Generally speaking, the average Oscar show audience rises through the first hour, then holds steady until about 10:00 or 10:15 pm when the In Memoriam segment […]

> A lot can happen between the creation of a TV pilot in the spring and production of episodes for the regular season:  a writing/producing team is hired, audience focus groups weigh in, networks and studios (which may have had their own turnover in the off-season) give plenty of notes, both helpful and otherwise, and […]