DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last […]

Here are the full week sports ratings for Monday March 29 through Sunday April 4, 2021.  Eligible programs include sporting events on broadcast and cable networks (minimum audience size 200K Persons 2+ live+same day).  Programs are grouped by sport and ranked within each sport by P2+ audience size. For comparison we are setting aside this […]

> A lot can happen between the creation of a TV pilot in the spring and production of episodes for the regular season:  a writing/producing team is hired, audience focus groups weigh in, networks and studios (which may have had their own turnover in the off-season) give plenty of notes, both helpful and otherwise, and […]

  Every Sunday now, the networks issue press releases to celebrate the giant gains made by shows during the full week following their initial airing, ratings known as “L7.”  Armed with numbers from a couple of weeks earlier, they crow–perhaps “scream” is a better verb–about this series adding millions of viewers, and that one increasing […]

  Today ABC announced its midseason schedule.  Mostly, the network did the necessary work of filling in the gaps where shows have been canceled (or run out of episodes, like Super Fun Night and Once Upon A Time in Wonderland) or where serials like Grey’s Anatomy and Scandal are taking breaks, but Revenge has also been […]

  MIND GAMES:  Tuesday 10PM on ABC – If Nothing Else Is On… The creator of ABC’s midseason MIND GAMES, Kyle Killen, was the man behind Lone Star and Awake (as well as the movie The Beaver), so he doesn’t lack in fertile imagination.  What he hasn’t had, however, is any commercial success whatsoever, and […]

  Happy 4th of July! No one was watching television last night. CBS:  Somebody had to win last night, and it was CBS, with a whopping 1.2 evening average.  BIG BROTHER hit an all-time low 1.6 (down 0.6 from last week).  After that, THE AMERICAN BAKING COMPETITION‘s 1.2 was enough to win at 9PM, and […]

        NETWORK FINALS:  There were no changes from the morning’s preliminary numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s telecast of the COLLEGE FOOTBALL PLAYOFF CHAMPIONSHIP was huge, but at 8.00 it wasn’t quite as massive as last year’s 8.26.  Once again the sports […]