Lots of small drops. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

  The verdict for TRIAL & ERROR is becoming clear. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

No one watches TV on Labor Day. NBC:  The post-Olympics scheduling experiment reached its nadir, as STARS EARN STRIPES hit a new low 0.9 in its finale, and GRIMM‘s 1.4 was down 0.2 from last week and just even with its numbers on low-rated Friday last season.  (The network also aired some notably confusing promos […]

> One of the most highly-anticipated premieres last night (of a show with a long and torturous road through development and on to the air) came and went very quietly.  FOX’s Terra Nova didn’t exactly flop, but it certainly has to be rated a big disappointment.  In contrast, CBS has positioned itself as the network […]

In response to popular demand, we’re introducing a NEW FEATURE today: a Broadcast Official Nationals Program Ratings chart which includes final Total Viewers for each show.  We have a limited ability to make revisions to the format (a side-by-side comparison of morning and afternoon ratings isn’t doable, for example), but would appreciate any thoughts and […]

>Over the past seven days (last Tuesday through Monday night), the cable landscape again was led by the vampires of TRUE BLOOD on HBO’s signature Sunday night.  ENTOURAGE fell off our list (down to a 1.2 rating with Adults 18-49 this week), while CURB YOUR ENTHUSIASM posted its usual 1.0 rating with young adults.  Shark Week […]

        NETWORK FINALS:  The reruns of AMERICA’S GOT TALENT and WORLD OF DANCE swapped 0.1s in final numbers, respectively up and down.  In addition, the BULL rerun lost 0.1.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Fox Sports 1’s WORLD CUP match led Tuesday cable […]

> The news was mostly good for the networks last night–except for the one show whose news was fatal. FOX:  If anything, FOX seems to have been the victim of its own hype this fall.  Like The X-Factor, TERRA NOVA is looking like a solid hit–just not the blockbuster the network foretold.  Its 100% retention […]