BROADCAST FINALS ABC:  Reruns at 0.42/0.30/0.26/0.27/0.22. CBS:  THE PRICE IS RIGHT AT NIGHT rose 0.11 to 0.64, LINGO gained 0.09 to 0.47, and TOUGH AS NAILS was up 0.07 to 0.34. NBC:  Reruns at 0.35/0.32/0.34. FOX:  NAME THAT TUNE ticked down to 0.35, and SPECIAL FORCES ticked up to 0.33. CW:  Reruns at 0.10/0.05. […]

> The third week of a network season is a critical one.  Ratings erosion after a series or season premiere is expected and even acceptable, because it’s understood that not every viewer drawn by hype and marketing will be a satisfied customer.  But a continued fall in Week 3 can be a sign of trouble, […]

  BROADCAST FINALS:  ABC’s NHL game was at 0.28.  FOX’s COLLEGE BASKETBALL was at 0.29.  On CW, MASTERS OF ILLUSION ticked down to 0.04, and WORLD’S FUNNIEST ANIMALS was down 0.03 to 0.04.   Broadcast Official Nationals Program Ratings Chart   CABLE HIGHLIGHTS:  TNT’s NBA ALL-STAR SATURDAY NIGHT was at 1.29.  ESPN’s COLLEGE BASKETBALL was […]

> Fridays are quiet in any case, but with 2 of the networks waiting to launch their “real” schedules, last night was nearly inaudible. CBS:  Although A GIFTED MAN upticked slightly last night, it seems clear that the show won’t reach the level of the network’s other Friday shows (and the competition is about to […]

  BROADCAST FINALS ABC:  STATION 19 slipped 0.02 to 0.50, GREY’S ANATOMY was steady at 0.42, and ALASKA DAILY was up 0.02 to 0.23. CBS:  The first primetime broadcast games of the NCAA TOURNAMENT were at 0.80/0.88, compared with last year’s 1.35/0.83. NBC:  Reruns at 0.3/0.28/0.25. FOX:  NEXT LEVEL CHEF edged up 0.02 to 0.37, […]

> ABC was in a giving mood today, and the swag was full season pick-ups.  ONCE UPON A TIME, of course, has already richly earned its extra episodes with 2 splendid weeks of ratings.  HAPPY ENDINGS probably cemented its claim last night, when it shot up half a ratings point from the last time it […]

  BROADCAST FINALS: ABC:  AMERICA’S FUNNIEST HOME VIDEOS fell 0.24 to 0.41 (without an afternoon basketball boost).  AMERICAN IDOL similarly fell 0.14 to 0.51, and THE COMPANY YOU KEEP was down 0.04 to 0.20. CBS:  With the final round of the Masters as lead-in, 60 MINUTES more than doubled last week, up 0.43 to 0.85.  […]

        NETWORK FINALS:  Note that the FOX line-up was incorrect, and that the 8PM hour consisted of LAST MAN STANDING at 1.0 (originally listed as an hour at 0.9) followed by THE COOL KIDS at 0.7.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s NBA […]