Another all but empty summer Friday. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

  NETWORK UPDATE:  BIG BROTHER received an extra 0.1 in final numbers, as did FOOD FIGHTERS. CABLE HIGHLIGHTS:  Despite a two-tenths drop from last week to 0.81, MTV’s TEEN MOM was again the Thursday cable leader.  (It was down similarly in the F12-34 demo, at 1.27 after last week’s 1.48.)  Its lead-out ONE BAD CHOICE, […]

  The many scripted Thursday summer shows continue to be dominated by BIG BROTHER. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age […]

  NETWORK UPDATE:  EXTANT, MASTERCHEF and LAST COMIC STANDING all found an extra 0.1 in final numbers. CABLE HIGHLIGHTS:  A&E’s DUCK DYNASTY retained its hold on Wednesday cable, although it was down 0.14 from last week to 0.77.  Lead-out WAHLBURGERS slipped 0.02 to 0.48, then DONNY LOVES JENNY was steady at 0.35, and LACHEY’S BAR scored 0.26.  […]

  LAST COMIC STANDING wasn’t quite as funny this week. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  NETWORK UPDATE:  HOLLYWOOD GAME NIGHT fell 0.1 in final numbers, as did the rerun of NCIS: NEW ORLEANS. CABLE HIGHLIGHTS:  Discovery’s DEADLIEST CATCH ruled Tuesday cable, up 0.14 to 1.00, and with its lead-in DEADLIEST CATCH: THE BAIT at 0.49.  THE HAVES AND HAVE NOTS (OWN) rose 0.08 to 0.89.  On Spike, INK MASTER and […]

  Perhaps yesterday’s lion-slaying story helped the animals-on-the-march thriller ZOO. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  NETWORK UPDATE:  THE BACHELORETTE finale gained 0.1 in final numbers, but the AFTER THE ROSE post-show lost the same amount.  RUNNING WILD also declined by 0.1, as did PENN & TELLER: FOOL US and CEDRIC’S BARBER BATTLE. CABLE HIGHLIGHTS:  VH1’s LOVE & HIP HOP ATLANTA was very steady in its place at the top of […]