> Football is like crack for TV networks. FOX:  The NY Giants/Green Bay playoff game was massive, and since it ran until 8:12PM on the east coast, the giant SIMPSONS number, currently a 6.8, will end up adjusted.  Given the atypically huge lead-in for the evening and the adjustments, it’s hard to tell just how […]

> A lot can happen between the creation of a TV pilot in the spring and production of episodes for the regular season:  a writing/producing team is hired, audience focus groups weigh in, networks and studios (which may have had their own turnover in the off-season) give plenty of notes, both helpful and otherwise, and […]

        NETWORK FINALS:  FBI and MASTERCHEF JR gained 0.1 in final numbers, while BLESS THIS MESS lost the same.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  TNT’s NBA PLAYOFFS games dominated Tuesday cable at 2.43 (Golden State vs. Houston)/1.66 (Boston vs. Milwaukee).  On History, CURSE […]

> Don’t get too excited about that increase in SMASH‘s 18-49 rating last night, because it just vanished.  In the final Nielsen numbers, Smash came back down to the same 2.3 number it had last week.  (Castle was also lowered a tenth of a point.)   The lower number is nothing to panic about.  The final […]

> MISSING:  Premieres Thursday 8PM on ABC – If Nothing Else Is On… If you’ve seen any of the commercials for ABC’s new MISSING, you know that it’s basically Ashley Judd playing Liam Neeson’s role in Taken, and on the basis of the pilot, really that’s all you need to know.  The show is pure […]

> Maybe everyone went to see The Hunger Games last night. FOX:  With lower than usual competition on all the other networks, TOUCH debuted with its first regular episode to a 3.3 that wasn’t as good as it looked.  This was probably the last time the show won’t face new episodes from any of The […]

  Hockey’s Game 7 dominated the night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

  A mild night for all. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]