> Not so happily ever after? ABC: ONCE UPON A TIME has been on a series-low track since Daylight Savings Time began, and last night it hit a new low 2.7, despite a highly-promoted episode that answered the question of just why the evil Queen hates Snow White. Once still won its hour, but this […]
> FRINGE continues to live far from the ratings center. FOX: THE FINDER and FRINGE had matching 0.9 ratings, respectively setting and matching series lows. Finder is just running out the string, while it’s becoming increasingly difficult to see how FOX can keep Fringe alive, even at a bargain license fee, when it’s running 25-30% […]
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). ###
> SMASHWatch demands to know why “Bombshell” didn’t get any Tony nominations today. NBC: Last night’s SMASH encapsulated its season. The episode began with high promise (a buoyant “Another Opening, Another Show” on the soundtrack as the cast members made their way to Boston for out-of-town tryouts), devolved into unconvincing, uninvolving soap, and culminated in […]
Week 38 of the broadcast season (June 4-10) was won by FOX with a 1.55 in prime time, up from last week’s 1.20 (thanks to the arrival of Gordan Ramsay’s two shows Hell’s Kitchen and MasterChef). NBC fell to a second place 1.33 rating for the week, down from 1.48 last week (particularly because of […]
One of the very few–in fact, one of the only–summer success stories in scripted broadcast network programming continues, as ABC has announced the renewal of ROOKIE BLUE for a 4th season to air in Summer 2013. “Success,” of course, is a relative term in this context. Rookie, often described as Grey’s Anatomy With Guns, […]
AMERICA’S GOT TALENT pulled ahead in the Tuesday ratings race. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]
Remember when ANGER MANAGEMENT was supposed to be a big deal? FX: Charlie Sheen’s opus continued to fall steeply, down last night to a 1.0 rating in the 18-49 demo (a 30% drop from last week, and an awful 55% from its premiere), and total viewers were at 2.4M, a similar fall over the […]