The start of the long holiday weekend brought an increased level of reruns. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over […]

  Some good news for ABC. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

        NETWORK FINALS:  NBC’s AMERICAN NINJA WARRIORS rerun gained 0.1 in final numbers, while FOX’s NASCAR race and the rerun of THE BACHELORETTE lost 0.1.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Yes, it was a holiday weekend, and sure, the second 2-hour chunk of […]

    The night was all FOX. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). FOX:  The NFC CHAMPIONSHIP GAME […]

        NETWORK FINALS:  NCIS gained 0.1 in final numbers, and the NEW AMSTERDAM season finale, the NBC NEWS special and the 10PM FBI MOST WANTED lost the same.          Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  History’s CURSE OF OAK ISLAND led Tuesday cable, steady at […]

  REIGN’s time on the throne ended quietly. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the […]

        NETWORK FINALS:  FOX’s DAYTONA 500 coverage adjusted to 0.91.  In addition, there were significant adjustments (to the next tenth) for AMERICAN IDOL and 60 MINUTES.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Note–due to last week’s Super Bowl, comparisons except where otherwise noted are […]

    A rough night for most. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]