REIGN’s time on the throne ended quietly. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the […]

        NETWORK FINALS:  FOX’s DAYTONA 500 coverage adjusted to 0.91.  In addition, there were significant adjustments (to the next tenth) for AMERICAN IDOL and 60 MINUTES.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Note–due to last week’s Super Bowl, comparisons except where otherwise noted are […]

    A rough night for most. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

  Maybe it did better on cable. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

  More finales. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. ABC:  On […]

  Things tightened up on the 2d Tuesday of the fall season. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]

  NOTE TO READERS:  For the remainder of this week, text and responses to Comment requests will be delayed until the night after charts are posted.   NETWORK FINALS:  Since there was no text this morning, a closer look at the finals: CBS:  SUPERGIRL crawled up to 1.27 in finals, allowing it to barely escape […]

        NETWORK FINALS:  The BOB’S BURGERS rerun lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  There were very different results for the night’s marquee premieres.  SNOWPIERCER debuted on TNT with a solid 0.47, and added 0.15/549K with an instant rerun on […]