DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & […]

ABC’s Fall Finale Sunday was a moderate success. ABC:  ONCE UPON A TIME could only hold even at 3.1 for its last episode of 2012.  REVENGE climbed 0.2 to 2.4, but that didn’t put it far above last week’s season low.  For what it matters, 666 PARK AVENUE was also up 0.2 to a still-tepid […]

        NETWORK FINALS:  20/20 gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s NBA doubleheader was at 0.70/0.59, and an afternoon COLLEGE FOOTBALL bowl game was at 0.29.  A&E’s LIVE PD returned from its holiday break up 0.07 to 0.61, with […]

The networks oh-so-slowly began to climb out of their holiday cave. NBC:  What did PARENTHOOD ever do to justify its treatment by NBC?  The show has been subject to every kind of indignity throughout its run, and last night the network, in a rush to clear the decks of new episodes (to make way for […]

SUNDAY SPORTS.  Sunday was the extremely powerful doubleheader of the NFC and AFC Championship Games (26.1 and 27.9 Household ratings, respectively, in the 70% of the country covered by the 56 markets with local Nielsen meters).  Early in the day before football started, NBC managed a 1.4 rating for its second day of the strike-shortened […]

Thanks to the State of the Union Address, there was virtually no original programming on the broadcast networks last night. ABC:  You’d think things were set up perfectly for THE TASTE to overperform, with nothing but reruns against it in the pre-speech 8PM slot, but it only managed to tie CBS for the hour, falling […]

  Cheers to ONCE UPON A TIME, which rushed through the PaleyFest preliminaries at this afternoon’s session and was able to screen not just tonight’s entire episode, but next week’s first act as well.  Tonight’s show does the usual deft job of switching among present-day Storybrooke, present-day New York (even if the latter looks a […]

Here are the weekend sports ratings for Saturday and Sunday October 1-2, 2016.  Eligible programs include sporting events on broadcast and cable networks (minimum audience size 150K P2+).  Programs are grouped by sport and ranked within each sport by P2+ audience size. For comparison, here is the same chart for the same weekend last year, October 3-4, […]