>A pretty uneventful Valentine’s night on the broadcast networks, with only NCIS above a 3.5 rating (3.9) and only NCIS: LA and New Girl between a 3.0 and 3.4 (3.2 each). Also, Cougar Town returned to the air on ABC, and no one noticed. Valentine’s Day does suppress television viewing a bit (mostly with 18-34 year olds), but the real problem on Tuesday is that there are just not that many truly young-skewing shows to begin with on good nights. Rebuilding Tuesday will be a major priority for most if not all broadcast networks this spring as they assemble their fall schedules for next season.
Nightly Adult 18-49 Rating
Tuesday CBS FOX NBC ABC
02.14.2012 3.1 2.7 1.9 1.6
02.15.2011 3.0 3.0 2.5 1.5
CBS won another Tuesday night yesterday with a 3.1 rating from 8-11 pm, down one tenth from last week. NCIS settled back down about (down three tenths from last week’s 200th episode), while NCIS: LA and Unforgettable were up one tenth from last week, still at relatively low levels for the season. Last year on CBS was one tenth lower on the night: NCIS (3.6), NCIS Los Angeles (3.3) and Good Wife (2.0).
CBS Tues High Low 1.10 1.17 1.24 1.31 2.07 2.14
NCIS 4.3 3.5 4.1 2.2R 2.1 2.0R 4.2 3.9*
NCIS: LA 3.7 3.0 3.3 1.7R — 1.8R 3.1 3.2*
Unforgettble 2.9 2.1 2.1 1.5R — 1.4R 2.2 2.3*
FOX’s Glee crashed below a 3.0 rating, a 2.8 rating in the fast nationals and maybe going up to a 2.9 in the official nationals (either way a new low). Raising Hope was promoted more heavily than was New Girl this week. The result: a new low for New Girl and the same low rating for Raising Hope. The Raising promos pointed to the “heartwarming” nature of the episode, a curious tactic for a show that has been anything but since the pilot. Last year on this night, FOX aired Glee (4.2) followed by Raising Hope (2.2) and Traffic Light (1.4).
FOX Tues High Low 1.10 1.17 1.24 1.31 2.07 2.14
Glee 4.0 3.0 1.1R 3.1 — 3.7 3.3 2.8*
New Girl 4.8 3.3 1.3R 3.4 — 3.5 3.5 3.2*
Raising Hope 3.1 2.0 1.0R 2.3 — 2.0 2.1 2.1*
ABC returned Cougar Town to the air last night and received ratings only slightly better than the final numbers for now-departed Work It and Man Up! (under a 2 rating). Last Man Standing continues to struggle, barely above a 2 rating. The bad news continues for Steven Spielberg and Oren Peli’s The River, now well under a 2 rating and probably still headed for another decline next week. Body of Proof, without any support at 9 pm, is now headed for just above a 1 rating for original episodes. The ABC Tuesday lineup now matches the performance of the Island of Misfit Dramas last year on the same night: No Ordinary Family (1.5), V (1.9) and Detroit 187 (1.2).
ABC Tues High Low 1.10 1.17 1.24 1.31 2.07 2.14
Last Man Standing 3.6 2.1 2.1 2.6 1.5R 1.5R 2.3 2.2*
Cougar Town 1.8 1.8 1.8*
Man Up! 2.4 1.6
Work It 2.0 1.5 1.5 —
Dancing Res 4.1 2.6
Celeb Wife Swap 2.1 1.9 2.1 2.1 — 1.9
The River 2.4 2.4 2.4 1.7*
Body of Proof 2.2 1.5 1.6 1.6 — 1.0R — 1.2*
Biggest Loser is just about out of steam, near its season low, as is Parenthood, which never had much heat at all. Last year on this night: Biggest Loser (2.7) from 8-10 pm and a Parenthood original (1.9).
NBC Tues High Low 1.10 1.17 1.24 1.31 2.07 2.14
Biggest Loser2.7 1.9 2.4 2.3 2.1 2.1 2.3 2.0*
Parenthood 2.2 1.6 1.7 1.7 — 0.7R 1.6 1.6*
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