>ABC won going away last night by being the only network in town with a schedule of original episodes. CBS stayed in the game because their shows repeat at least decently, while FOX and NBC were basically off the air. The biggest reversal of fortune last night was NBC, which went from a first-place tie on this night last year to a share of the basement last night.
Nightly Adult 18-49 Rating
Wednesday ABC CBS FOX NBC
01.04.2012 3.3 2.0 1.0 1.0
01.05.2011 2.7 2.4 1.7 2.7
ABC was the only network with original episodes last night, and they were rewarded with a first-place 3.3 rating with Adults 18-49 for the night. Ratings for each ABC show last night were in the middle to upper-middle range of this season’s range. Yesterday was up significantly from the 2.7 nightly average on this night last year, with gains in each half hour: The Middle (2.8), Better with You (2.5), Modern Family (4.8), Cougar Town (2.8), Primetime special (1.7).
Season Last Six Weeks
ABC Wed High Low 1130 12.7 1214 1221 1228 01.4
The Middle 3.2 2.5 1.8R 2.8 1.6R 1.4R 1.3R 3.0*
Suburgatory 3.4 2.5 1.7R 2.8 1.6R 1.5R 1.4R 2.9*
Modern Fami 6.1 4.5 2.6R 5.1 2.3R 2.2R 1.9R 5.6*
Happy Ending 3.5 2.7 2.1R 2.8 — 1.4R 1.2R 3.3*
Revenge 3.4 2.1 1.2R 2.4 — 0.9R 0.6R 2.5*
CBS stayed in second place (2.0 rating from 8-11 pm) by airing two drama repeats and a reality special. I Get That a Lot scored a 2.3 from 8-9 pm (second in the time period), followed by relatively soft repeat numbers for the regular 9 and 10 pm dramas (see chart below). Last year on this night (Wednesday, January 5, 2011), CBS averaged a 2.4 rating for a night of reality and an awards special: Live to Dance (1.8) and People’s Choice Awards (2.7) from 9-11 pm.
Season Last Six Weeks
CBS Wed High Low 1130 12.7 1214 1221 1228 01.4
Survivor 3.6 3.1 3.1 3.3 3.1 — — —
Criminal Min 4.1 3.4 2.1R 3.4 3.4 1.5R 2.4R 2.0R
CSI 3.2 2.5 — 2.5 2.9 1.6R 2.1R 1.7R
FOX, still in a deep winter hibernation, averaged a 1.0 last night with a Glee repeat (0.8) and a quiet time period premiere of Mobbed (1.2). Last year on this night, FOX was a relatively towering 1.7 rating with two Human Target episodes (each 1.7).
Season Last Six Weeks
FOX Wed High Low 1130 12.7 1214 1221 1228 01.4
X Factor 4.4 2.5 3.7 3.4 3.4 3.3 — —
Hate Teenage 2.8 1.8 2.8 2.1 1.8 2.0 — —
NBC also averaged a 1.0 for the night with a slate of repeats. Last year on this night, NBC was tied for first place with a 2.7 rating by offering original fare and a bit of stunting: Minute to Win It (2.1), Law & Order SVU (2.8) and Law & Order SVU (2.9).
Season Last Six Weeks
NBC Wed High Low 1130 12.7 1214 1221 1228 01.4
Up All Night 2.4 1.5 — 1.9 1.1R — 1.0R 1.0R
Free Agents 1.3 1.0
Harry’s Law 1.4 1.1 1.4 1.2 0.7R — 0.5R 0.8R
L&O SVU 2.4 1.9 2.2 1.9 1.1R 1.0R 0.9R 1.1R
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WEDNESDAY Ratings
Preliminary ratings are delayed by Nielsen until at least 9:30 am PT (90 minutes past due). The ratings service is performing extra “quality checks,” so be prepared for unusually high quality ratings later this morning!
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