We spend a lot of time talking about demographics such as adults 18-49 or women 18-34, but those groups are still fairly broad abstractions of the television audience, which of course is made up of individual people.  Although we can’t yet talk about individual viewing behavior, we can in fact look at the audience with […]

> CBS narrowly won the second Friday of the season with a 1.5 Adult 18-49 rating (each of the three scripted programs was down 0.2 from premiere week), while NBC and FOX followed closely with a 1.4 rating, fueled by lower cost unscripted fare.  Dateline averaged a 1.6 over two hours and peaked at a […]

  THE VOICE isn’t what it used to be. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

  The WORLD SERIES didn’t disrupt the other networks very much. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]

> People will watch anything over an episode of CHUCK. NBC:  Facing nothing but repeats, a new Chuck could do no better than 4th place in its hour with a sad 0.8.  The GRIMM repeat did half the rating of the CSI MIAMI repeat at 9, but a new DATELINE did manage to win the […]

Broadcast news and late night series ratings available below for this week and the same week last year. You can also search for other available weeks with the link at the bottom of this post. Week 51: December 13-19, 2021 Broadcast News: Current Week Broadcast News: Same Week Last Year   Broadcast Late Night: Current […]

      NETWORK FINALS:  ABC’s COLLEGE FOOTBALL game adjusted to 1.9, and FOX’s game reduced to 0.3.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN had 3 COLLEGE FOOTBALL games in the Saturday cable Top 10, at 0.97/0.34/0.27, and ESPN2 had a game in the #12 slot […]

  The return of original animation to FOX didn’t excite viewers. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]