The Oscars telecast on Sunday 2.28.2016 started right on par with recent telecasts, just above 35 million viewers for both 2016 and the average of every telecast since 2007.  Generally speaking, the average Oscar show audience rises through the first hour, then holds steady until about 10:00 or 10:15 pm when the In Memoriam segment […]

A generally good week for network television rolls on. ABC:  The DANCING WITH THE STARS cycle finale was way up at 3.0 from where the show had been all fall (last week was a 2.0), but that was still more than a ratings point down from last fall’s 4.1 finale, and even down from the […]

        NETWORK FINALS:  Another chance to type the year’s most cumbersome title, as HIGH SCHOOL MUSICAL:  THE MUSICAL:  THE SERIES gained 0.1 in final numbers, as did WWE SMACKDOWN.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Discovery’s GOLD RUSH fell a tenth to 0.49, with […]

  NETWORK UPDATE:  CELEBRITY WIFE SWAP and THE BRIEFCASE each gained 0.1 in final numbers. CABLE HIGHLIGHTS:  NBC Sports Net took the night’s cable honors with a 1.33 rating for Game 4 of the STANLEY CUP FINALS.  BET’s THE GAME was up 0.01 to 0.68, with a 0.46 lead-in from a movie, and a lead-out […]

  Another quiet, low-rated Friday. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the chart. ABC:  This […]

> Thursday night is off and running, and the highest rated show on the night is Big Bang Theory on CBS with a 4.9 Adult 18-49 rating (4.8 the first half hour and a 5.0 from 8:30-9:00).  The highly anticipated Person of Interest at 9 pm did not take full advantage of this sterling lead-in, […]

  A lackluster night for the networks. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

  Remember when The Voice was a big hit? NBC:  We won’t know until fall if it really means anything–certainly there are fewer people watching TV in general now that the regular season is over–but THE VOICE fell to an all-time performance show low 3.1 last night, down 0.4 from last week.  It’s been doing […]