BROADCAST FINALS ABC:  SHARK TANK returned from a week off steady at 0.55.  20/20 jumped 0.33 to 0.49. CBS:  UNDERCOVER BOSS dropped 0.05 to 0.36, MAGNUM PI rose 0.06 to 0.41, and BLUE BLOODS was up 0.03 to 0.46. NBC:  PARALYMPICS coverage was at 0.19, and DATELINE fell a tenth to 0.27.  A rerun […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & BROADCAST NATIONALS […]

> A lot can happen between the creation of a TV pilot in the spring and production of episodes for the regular season:  a writing/producing team is hired, audience focus groups weigh in, networks and studios (which may have had their own turnover in the off-season) give plenty of notes, both helpful and otherwise, and […]

  BROADCAST FINALS ABC:  The night started with a KARDASHIANS special tied in to the upcoming (Disney-owned) Hulu series at 0.46.  The rest of the line-up aired for the first time in 2 weeks, with an out-of-timeslot episode of THE WONDER YEARS up 0.02 to 0.33, HOME ECONOMICS down 0.05 to 0.32, and A MILLION […]

  Fair starts for the trio of newcomers. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

  BROADCAST FINALS:  FOX’s USFL game was at 0.22.  CW’s originals were at 0.03/0.03.   Broadcast Official Nationals Program Ratings Chart   CABLE HIGHLIGHTS:  ESPN’s continuing coverage of the NFL DRAFT was at 0.41, with the NFL Network simulcast at 0.14.  ESPN also featured TOP RANK BOXING at 0.38 and UFC FIGHT NIGHT at 0.28.  […]

  A bad night everywhere but at ABC. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

> On a rare night this week not affected by baseball, a mixed set of results for the networks. NBC:  The strategy of double-pumping WHITNEY and PRIME SUSPECT with repeat episodes on Mondays and Wednesdays in order to expose new viewers to the shows backfired:  those people must not have liked what they saw, because […]