Two networks competed last night, FOX and NBC, each ending with a preliminary 2.2 Adult 18-49 rating in prime time. FOX‘s Gordon Ramsay cooking combo of Hell’s Kitchen and MasterChef each averaged a 2.2 rating.  The Tuesday tracks for the reality pairing since June 5: Hell’s Kitchen (2.1– 2.2– 2.2– 2.2) and MasterChef (2.2– 2.1– 2.1– 2.2).  It doesn’t get more consistent than […]

  Because of Nielsen’s holiday schedule, we may not have Thursday cable 18-49 numbers for several days.  However, based on household ratings, ESPN got exactly the punch from the new COLLEGE FOOTBALL PLAYOFFS that it had hoped for with its multi-billion dollar license deal.  Preliminary numbers give yesterday’s ROSE BOWL a 15.5 household rating, up […]

Wednesday preliminary broadcast ratings:

  WWE SMACKDOWN is looking less powerful. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows […]

  NETWORK UPDATE:  The only adjustment from preliminary numbers was a 0.1 dip for the PARKS & RECREATION rerun on NBC. Ratings in key demos for the Top 25 original cable telecasts (plus a few other lower-rated but noteworthy programs): Two big scripted shows returned to their line-ups on Tuesday to lead the night:  THE […]

>American Idol keeps falling, but the FOX singing competition series remains ahead of The Voice each week and continues to win Wednesday nights for FOX.  NBC premiered Betty White’s Off Their Rockers in its regular time period.  Usually a 1.8 rating is nothing to celebrate, but the hidden camera show was the highest-rated show on […]

  The first big volleys of the Fall TV season were… inconclusive. NBC:  The network would be delighted if MYSTERIES OF LAURA could duplicate last night’s 2.1 rating when it airs in its regular timeslot.  On the face of it, the show did a solid job of retaining its 2.3 lead-in from the season finale […]

  The JEOPARDY finale dipped a bit. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]