One trend of the early season seems to be networks willing to accept ratings from their newcomers that would have ensured cancellation just a few seasons ago.  Last week NBC gave a full-season order to The New Normal, which instantly rolled out a tepid 1.7 rating, and today it’s FOX’s turn.  THE MINDY PROJECT […]

  The WORLD SERIES ratings finally showed signs of life. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]

Sometimes stunt casting works. CBS:  On a night when most of broadcast TV was even at best, 2/2 MEN was up a healthy half-ratings point from last week to 4.0, by far its best Thursday rating thus far.  The reason seems to be a much-hyped appearance by Miley Cyrus, who may have brought some new […]

  THE MASKED SINGER took a hit from the CMA AWARDS. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]

  We’re now 5 weeks into the 2012-13 TV season, and as we regularly do, it’s time to ask:  What do we know now that we didn’t know a week ago? NBC Is Running Out Of Sitcoms.  With the cancellation of Animal Practice, the as-planned short final season of 30 Rock, the production halt on […]

ABC finally premiered its entire Friday night lineup, and it won the night, won each half hour, and averaged a 2.0 rating (an extremely difficult feat on a Friday night with a regular schedule).  Last Man Standing starring Tim Allen returned for a second season and claimed a 1.9 rating.  It might be awful and unfunny, […]

Last night the regular CBS Thursday schedule tied its season high (premiere night) with a 3.4 adult 18-49 rating in the fast nationals from 8-11 pm.  Last night is also up over the same night last year (2.8) and up over the season average last year at this point (3.2).  In contrast ABC and FOX […]

ABC’s Fall Finale Sunday was a moderate success. ABC:  ONCE UPON A TIME could only hold even at 3.1 for its last episode of 2012.  REVENGE climbed 0.2 to 2.4, but that didn’t put it far above last week’s season low.  For what it matters, 666 PARK AVENUE was also up 0.2 to a still-tepid […]