NETWORK UPDATE:  BIG BROTHER gained 0.1 and BEAUTY AND THE BEAST as well as the MOM rerun lost the same in final numbers.  CABLE HIGHLIGHTS:  With no NFL game this Thursday, MTV’s TEEN MOM took the night, steady at 1.00, while a lead-out special was at 0.46, and ONE BAD CHOICE, which aired at 11:30PM, […]

  A generally foul Easter Sunday for all the networks. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

      NETWORK FINALS:  DATELINE lost 0.1 in final numbers.       Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  NBC Sports Net took the night with 0.99 for Game 3 of the STANLEY CUP FINALS.  (We don’t normally report on the theatrical movies that networks list as “originals,” but it’s […]

      NETWORK UPDATE:  Adjustments were mostly in the networks’s favor, as THE MIDDLE, AMERICAN HOUSEWIFE and FRESH OFF THE BOAT all gained 0.1 in final numbers, as did NCIS, THE FLASH and THE VOICE.  But poor NO TOMORROW sank 0.1 to 0.2, and even by CW standards that’s just terrible.       […]

  ROSEANNE is still a monster. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

        NETWORK FINALS:  STARGIRL gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  News was at the top of Tuesday cable, with Fox News’s TUCKER CARLSON TONIGHT at 0.37/0.60/4.1M, MSNBC’s RACHEL MADDOW SHOW at 0.29/0.43/3.4M, and CNN’s SITUATION ROOM at 0.26/0.39/1.9M.  On […]

  The first ugly night of the new season. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

        NETWORK FINALS:  Due to football adjustment, DANCING WITH THE STARS lost 0.1 in final numbers, TO TELL THE TRUTH dropped 0.2, and CW’s reruns of SUPERGIRL and WHOSE LINE IS IT ANYWAY were down 0.1.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s MONDAY […]