Declines and disappointments. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

        NETWORK FINALS:  OLYMPICS coverage jumped 0.8 to 5.5 in finals, but the special post-games SUPERSTORE fell 0.3 to 3.0, and by its final 15 minutes, it was down to 2.6.  That’s still a good number for SUPERSTORE, but it’s unlikely to get near that in its regular timeslot. Elsewhere, as expected, […]

  NETWORK UPDATE:  Yes, both ABC shows climbed in final numbers, 0.1 bumps for DANCING WITH THE STARS and CASTLE.  There was also an 0.1 increase for THE BIG BANG THEORY.  On NBC, THE VOICE grew by 0.1 but THE BLACKLIST lost the corresponding tenth.  Ratings in key demos for the Top 25 original cable […]

> There’s almost an embarrassment of riches on Sunday night cable, enough good shows to overload a DVR.  Since many of these series are among the most talked-about (and honored) on all of television, we’re going to start paying attention to them. HBO:  GAME OF THRONES was perfectly poised to become a Season 2 phenomenon, […]

  BROADCAST FINALS ABC:  THE PARENT TEST was at 0.29, and a rerun of the WILL TRENT pilot was at 0.18. CBS:  It was an all-NCIS night, and the initial 2 hours hadn;t aired since December 5, with the mothership up 0.09 to 0.56, HAWAII up 0.19 to 0.53, and LA at 0.50. NBC:  AMERICA’S […]

  TNT’s season finale of DALLAS, perhaps aided by USA’s decision to air a rerun Royal Pains in the timeslot, sprang to a 1.3 rating in the 18-49 demo last night, its best rating since its 2d week on the air back in June.  That was up a remarkable half a ratings point from last […]

        NETWORK FINALS:  There were no changes from this morning’s preliminary ratings.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  USA’s WWE SMACKDOWN led Tuesdday cable, steady with last week’s 0.82, but lead-out DAMNATION lost almost 80% of that number, down 0.06 to 0.18.  On History, […]

  ABC had a very good hour on Sunday with its successful launch of Resurrection, but that still couldn’t compare to an entire night of Oscar coverage the previous week, so the network was down by more than 50% this time around.  Here are the weekly network averages (5 days of Live + Same Day […]