Broadcasters continued to trend downward. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

  ROSEANNE is strong in reruns, too. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

  NETWORK UPDATE:  Sunday is one of the few nights without any local football preemptions, so these adjustments are to the Monday preliminary numbers.  Thanks to CBS’s PGA CHAMPIONSHIP coverage as its lead-in, 60 MINUTES retained its preliminary 1.5 rating, and BIG BROTHER rose 0.1 to 2.1.  The MADAM SECRETARY rerun, however, lost 0.1 to 0.6.  […]

        NETWORK FINALS:  SHARK TANK gained 0.1 in final numbers, and DATELINE lost the same.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  A&E’s LIVE PD led Friday cable at 0.58 (up 0.28 from last week’s SPECIAL EDITION episode), with the lead-in hour up 0.04 to […]

        NETWORK FINALS:  Because THE MICK aired twice on the west coast, at both 5PM and 8PM, it adjusted up a healthy 0.4 to 2.8. SUNDAY NIGHT FOOTBALL adjusted to 7.4, up a point from the Christmas night game.  RANSOM, however, lost 0.1 in final numbers, and the FAMILY GUY rerun dropped […]

  Last week’s arrivals slipped. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. […]

        NETWORK FINALS:  The WINTER OLYMPICS adjusted up 0.3 in final numbers.  In addition, the SHOWTIME AT THE APOLLO rerun lost 0.1.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Discovery’s GOLD RUSH was at 0.71/0.40, compared to last week’s 0.74/0.48.  ESPN’s NBA doubleheader was at […]

        NETWORK FINALS:  There were 0.1 bumps for THE VOICE and IZOMBIE in final numbers, while GOOD GIRLS lost the same.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  USA’s WWE telecast was at 1.19/1.16/1.12, compared to last week’s 1.13/1.13/1.02.  VH1’s LOVE & HIP-HOP was at […]