Early ratings for the VICE PRESIDENTIAL DEBATE were inevitably lower than last week’s Presidential showdown, but surprisingly similar to the preliminary VP numbers from 2016, which were in the 0.8-1.9 range. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 […]

  BROADCAST FINALS ABC:  JEOPARDY COLLEGE CHAMPIONSHIP gained 0.06 from Wednesday to 0.60, and the NFL HONORS was at 0.44 (with an NFL Network simulcast at 0.13). CBS:  Reruns at 0.38/0.27/0.26/0.23/0.19. NBC:  The WINTER OLYMPICS was at 2.15, and appear to be on the upswing, the opposite trend as the 2018 Games.  Last night was […]

        NETWORK FINALS:  The primetime CBS NCAA TOURNAMENT games adjusted to 0.83/1.08.          Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The NCAA TOURNAMENT and related programming occupied the Top 21 slots on Saturday cable, with TBS games at 0.95/0.78/0.61/0.55, TNT at 0.59/0.51/0.31/0.30, and Tru at 0.55/0.51/0.33.  […]

  MADOFF didn’t cash in. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. […]

        NETWORK FINALS:  DATELINE dropped 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The Saturday of Memorial Day weekend didn’t have much original programming, and it was dominated by TNT’s NBA PLAYOFFS game at 3.39.  Assuming that the marathon of DINERS, DRIVE-INS […]

  A pair of veterans returned from their holidays. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

  NOTE TO READERS:  For the remainder of this week, text and responses to Comment requests will be delayed until the night after charts are posted.   NETWORK FINALS:  Since there was no text this morning, a closer look at the finals: CBS:  SUPERGIRL crawled up to 1.27 in finals, allowing it to barely escape […]

  LEGENDS OF TOMORROW ended its season quietly. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]