The STATE OF THE UNION Address aired on 4 networks, scoring highest on NBC. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people […]

  Some small drops. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. NBC:  […]

February sweeps comes to an end. NBC:  The Peacock may have had a sweeps of historically awful proportions (as has been widely reported, this is the first time ever that a major English-language network has lost to Univision during a sweeps month–and it wasn’t close), but there was a tiny bit of good news last […]

  NETWORK UPDATE:  Before the STATE OF THE UNION ADDRESS took over, MASTERCHEF JR and THE FLASH each gained 0.1 in the 8PM hour, while PARKS AND RECREATION declined by the same amount (but held its preliminary rating in the 2d half-hour).  Ratings in key demos for the Top 25 original cable telecasts (plus a […]

    NETWORK UPDATE:  The only change in final numbers was a 0.1 boost for the rerun of MAT FRANCO’S GOT MAGIC. Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The season finale of Comedy Central’s SOUTH PARK jumped 0.23 to take Wednesday cable with 1.12, a rating that may have driven THE […]

  NETWORK UPDATE:  The STANLEY CUP FINALS adjusted up by 0.2 to a final 1.7.  FOX’s MAJOR LEAGUE BASEBALL coverage stayed at 0.5.  CABLE HIGHLIGHTS:  The Saturday night cable winner isn’t actually on the chart below, because Adult Swim’s DRAGON BALL Z is technically a rerun, although the current versions of the episodes haven’t been shown in […]

        NETWORK FINALS:  60 MINUTES and THE SIMPSONS each lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  AMC’s THE WALKING DEAD had another steady outing, up 0.02 to 1.73, with TALKING DEAD down 0.09 to 0.53.  On Showtime, SHAMELESS jumped 0.17 […]

  NETWORK UPDATE:  THE VOICE gained 0.1 in final numbers, but no such luck for THE NIGHT SHIFT, which stayed at 1.5 but was actually at 1.3 for 45 of its 60 minutes.  Similarly, GOTHAM rose 0.1, but the SLEEPY HOLLOW season finale remained at this morning’s numbers.  In addition, CASTLE lost 0.1. Ratings in […]