DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). RIO OLYMPIC RATINGS So Far Compared to Previous Summer Games: ###

  Even THIS IS US is feeling the erosion of broadcast TV. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age […]

SUNDAY SPORTS.  The calm before the storm of next week’s Super Bowl Sunday: the most watched sporting event of the year, the most watched telecast of the year, and the most viewed day of the year.  A kind of typical winter Sunday with two NBA games on ABC and a golf tournament on CBS with […]

  BROADCAST FINALS ABC:  SHARK TANK dropped a tenth to 0.38, and 20/20 was down 0.13 to 0.27. CBS:  SWAT ticked down to 0.37, FIRE COUNTRY lost 0.05 to 0.41, and BLUE BLOODS was down a tenth to 0.33. NBC:  LOPEZ VS LOPEZ gained 0.05 to 0.26, GRAND CREW ticked up to 0.17, and DATELINE […]

NETWORK UPDATE:  THE VOICE gained 0.2 in final network numbers, and there were 0.1 increases for FRESH OFF THE BOAT, AGENTS OF SHIELD, NCIS, and PERSON OF INTEREST.  The only 0.1 decline was for the FOREVER rerun. Ratings in key demos for the Top 25 original cable telecasts (plus a few other lower-rated but noteworthy programs): […]

  NETWORK UPDATE:  AMERICA’S GOT TALENT and ZOO gained 0.1 in final numbers, while both reruns of FRESH OFF THE BOAT declined by the same amonnt. CABLE HIGHLIGHTS:  Discovery’s THE DEADLIEST CATCH climbed 0.13 to 0.93 and took Tuesday cable honors, with lead-in DEADLIEST CATCH: THE BAIT up a tenth to 0.43.  THE HAVES AND HAVE […]

  More declining finales. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. ABC:  […]

  Tis the season for reruns. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the […]