DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & […]

  NOTE:  due to last week’s Election Night coverage, comparisons are to October 30. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over […]

  A lackluster season premiere for ARROW. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

This past sports weekend was dominated by four Divisional playoff games.  The first game in the Saturday doubleheader, traditionally the weakest matchup, turned out to be one of the best games (an exciting contest finally settled in double overtime). The Ravens and Broncos game Saturday at 4:30 (21.6 HH rating in the 56 large markets with […]

  Football helps one network, the lack of it hurts another. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

  A generally good night for the networks. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

  AFTERNOON UPDATE:  Little change, as THE FOLLOWING lost 0.1 to tie last week’s series low, and THE BACHELOR found 0.1 (getting it slightly above a tied season low). MONDAY CABLE:  Rarely do audiences signal their instant rejection of a new series as clearly as they did for THOSE WHO KILL’s debut last night on […]

  ABC:  WHAT WOULD YOU DO followed a 0.9 SHARK TANK rerun with 1.0, up 0.2 from last week’s holiday weekend.  20/20 also benefited from the additional eyeballs watching TV, up 0.3 to 1.0. CW:  MASTERS OF ILLUSION was at 0.3, and then after a 0.3 WHOSE LINE IS IT ANYWAY rerun, THE MESSENGERS gained […]