NETWORK UPDATE:  As it did last week, RECKLESS lost 0.1 in final numbers, down to a woeful 0.6.  BIG BROTHER and WIPEOUT each gained 0.1. SUNDAY CABLE:  HBO’s TRUE BLOOD led the night with 1.7, up 0.1 from last week.  Considering the offbeat nature of THE LEFTOVERS, it held fairly well in its 2d […]

  Broadcasters continued to trend downward. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

  All this week, we’ve been giving you our predicted fall network ratings for Monday, Tuesday, Wednesday, Thursday, Friday and Sunday.  Let’s wind up our week of forecasts with an overview of how the fall is likely to go for each of the networks in summary.  We don’t see any precipitous drops, although we also […]

  Viewers have already checked out of the season. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

Monday preliminary broadcast ratings:

  AFTERNOON UPDATE:  SURVIVOR widened its lead over AMERICAN IDOL by 0.1, and that was the only change from this morning for the new episodes.  On ABC, reruns of THE MIDDLE, SUBURGATORY and MODERN FAMILY all went up 0.1 (but the new MIXOLOGY didn’t), and the rerun NASHVILLE dropped 0.1. WEDNESDAY CABLE:  As we prepare […]

        NETWORK FINALS:  SURVIVOR, THE GOLDBERGS, MODERN FAMILY and AMERICAN HOUSEWIFE all gained 0.1 in final numbers, but SPEECHLESS lost the same, although all of these adjustments were on the borderline of change in hundredths.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s NBA doubleheader […]

  There was nothing to get excited about on the first night of the new season. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over […]