SUPERSTORE was the latest veteran to return with a loss. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]

  In the absence of a primetime NFL game, a huge Thanksgiving win for THE MASKED SINGER. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands […]

        NETWORK FINALS:  THE MASKED SINGER gained 0.1 in final numbers.  Following up on a note from our morning post, during the course of its 2 hours THE GRINCH MUSICAL dropped in the 18-49 demo from 0.79 in the 1st 15 minutes to 0.50 in the last.         Broadcast […]

      NETWORK FINALS:  ABC’s COLLEGE FOOTBALL game adjusted up 0.1 to 1.4, and FOX’s game stayed at 1.0.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  As with most fall Saturdays, cable was dominated by COLLEGE FOOTBALL, with games and related programming occupying all 6 of the […]

  The returnees were somewhat soft. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

        NETWORK FINALS:  There were no changes from the Friday preliminary ratings.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  On a holiday weekend night with limited original programming, ESPN’s late Lakers vs. Golden State NBA game won the night at 0.90, with the earlier Clippers […]

        NETWORK FINALS:  As expected, ABC adjusted down once local football was removed, leaving DANCING WITH THE STARS down 0.2 to 0.09, and THE GOOD DOCTOR down 0.03 to 1.0.  In addition, MANIFEST lost 0.1 in final numbers for a new low 1.2.           Broadcast Official Nationals Program Ratings […]

  NETWORK UPDATE:  The WOMENS WORLD CUP FINALS adjusted up 0.6 to 7.0 in final numbers.  The primetime NASCAR telecast turned out to be a very long rain delay, and it lost 0.1 to 0.7.  In addition, BIG BROTHER and CELEBRITY FAMILY FEUD received 0.1 bumps. CABLE HIGHLIGHTS:  Sunday marked the start of Shark Week, Discovery’s favorite […]