BROADCAST FINALS ABC:  CMA COUNTRY CHRISTMAS was at 0.41, down from 0.7 in 2020.  THE GREAT CHRISTMAS LIGHT FIGHT was at 0.37, down 0.03 from Sunday’s premiere. CBS:  Back from a 2-week break, THE NEIGHBORHOOD dipped 0.04 to 0.57, BOB HEARTS ABISHOLA ticked down to 0.49, NCIS was down 0.05 to 0.59, and NCIS: […]

  BROADCAST FINALS:  As usual on fall Saturdays, COLLEGE FOOTBALL was dominant with 1.16 for ABC’s primetime game, while FOX’s MLB game was at 0.25.   Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  COLLEGE FOOTBALL again, with ESPN’s games at 0.85/0.52/0.43, Fox Sports 1’s at 0.42/0.16/0.15, Big Ten’s gamex at 0.26/0.12, and […]

  Black Friday indeed. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. FOX:  […]

        NETWORK FINALS:  The LAST MAN STANDING rerun lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  HBO’s LOVECRAFT COUNTRY premiered at 0.23, slightly below the 0.25 start for WATCHMEN earlier this year; it was followed (after a rerun of the premiere) […]

  Happy New Year!  Ratings were down from last year, possibly in part because the night fell on a Saturday, but Mariah Carey’s lip-sync disaster will be viral forever. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, […]

  Lots of last-minute news specials, as the election continues to play out. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the […]

        NETWORK FINALS:  BLINDSPOT lost 0.1 in final numbers.  In addition, probably due to sports preemptions, the CW line-up was down across the board, by 0.2 at 8PM and by 0.1/0.1 at 8:30PM and 9PM.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s afternoon coverage […]

        NETWORK FINALS:  ABC’s NBA game adjusted up to 1.5, and FOX’s UFC FIGHT NIGHT adjusted to 0.6.  In addition, on NBC the SUPERSTORE rerun fell 0.02, and DATELINE was down 0.3 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  A&E’s LIVE PD […]