>Oprah Winfrey broke a cardinal rule of the Nielsen ratings game by appealing directly to Nielsen sample members to watch her struggling network.  As reported in the New York Times and elsewhere, Oprah tweeted Sunday night “Every 1 who can please turn to OWN especially if u have a Neilsen box” as she wrote about […]

      NETWORK UPDATE:  The reruns of THE MIDDLE and the IHEARTRADIO JINGLE BALL lost 0.1 in final numbers, as did the 8PM SVU rerun.   Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s COLLEGE FOOTBALL bowl games had 4 of cable’s Top 6 cable slots at 1.49 (Texas A&M vs […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & […]

>CBS has strong ratings in the fast nationals for Monday, but much of that is caused by Baltimore station WJZ carrying the Ravens-Jaguars Monday Night Football game rather than the normal network lineup.  All CBS shows appear above their season average (see the table below) except Two and a Half Men, which is still up […]

>Two and a Half Men premiered with a 10.3 Adult 18-49 rating, about equal to a good Sunday Night Football game but not at the level of an AFC Championship game, as CBS head Les Moonves boldly predicted.  Nonetheless, this is a great number to welcome Ashton Kutcher to the show.  Can the show maintain […]

  Note:  Due to local preemption for MONDAY NIGHT FOOTBALL, ABC’s numbers may be particularly adjusted in finals. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership […]

        NETWORK FINALS:  EVIL lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  On Freeform, the season premiere of GROWN-ISH was at 0.21 compared to last season’s 0.28/0.24, and the premiere of EVERYTHING’S GONNA BE OKAY was at 0.12/0.07. TLC owned Thursday […]

  The bloom was off the crisis-related music special rose. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]