> ABC was in a giving mood today, and the swag was full season pick-ups. ONCE UPON A TIME, of course, has already richly earned its extra episodes with 2 splendid weeks of ratings. HAPPY ENDINGS probably cemented its claim last night, when it shot up half a ratings point from the last time it […]
> It turns out that while Americans are football crazy, they’re not crazy. FOX: The first-ever PAC-12 CHAMPIONSHIP GAME, in which UCLA was never close to nationally-ranked Oregon, could only manage a dismal 1.4 rating in 18-49s (although given the West Coast focus of the game, that could come up in final national ratings). On […]
> America gives a warm “Welcome Back” to ABC’s Wednesday line-up. ABC: With new episodes airing for the first time in a month, the network’s shows (admittedly airing against lots of repeats and low-level specials on the other networks) took every half-hour of the night. Everything was up from its last new episode in early […]
NOTE: ABC’s DEMOCRATIC CANDIDATES DEBATE also aired on Univision, not included in the ABC numbers below. In addition, FOX’s numbers below include the local broadcast of NFL THURSDAY NIGHT FOOTBALL in Charlotte (aired nationally on NFL Network). Time-zone adjusted numbers for each program will be available this afternoon. DEMOGRAPHIC DETAIL: For each broadcast program (or hour […]
> America wasn’t in the mood for scripted drama. NBC: The network replaced the deceased Chuck with the reality show WHO DO YOU THINK YOU ARE? and could only pull a 4th place 1.1 in the hour (admittedly a bit better than Chuck was doing, and probably at a lower price). GRIMM had a bad […]
Friday remained a sleepy night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the […]
> FOX did what it had to do today, shutting the time-travel portal on TERRA NOVA. The show (which, because of its CG postproduction, would have needed an early renewal to be ready for air in Fall 2012) was enormously expensive, and its ratings trajectory was steeply downward, ending its run at a level barely […]
> FRINGE leans way out over the edge of the cliff. FOX: FRINGE is one of the few shows on television that could claim with a straight face that its audience overlaps with The Hunger Games so strongly that the ratings might actually have been affected by that movie’s opening night. Plus last night was […]