>CBS rode a preliminary 13.7 Adult 18-49 rating from 7:00-8:17 pm last night for the prime time portion of the Pittsburgh Steelers at Denver Broncos wild card playoff game.  The official rating for that segment will rise to a 15 or more in the official nationals tomorrow. 60 Minutes (from 8:17-9:17) scored a preliminary 4.0, […]

>HAPPY THANKSGIVING! The November sweep ended with a thud Wednesday — the night before Thanksgiving is always a tough night to program as viewers are distracted with feast preparations, travel, and other changes to the weekly routine.  Three networks managed year to year increases on this tough night (although still at depressed levels), while NBC […]

        NETWORK FINALS:  There were no changes from the morning’s preliminary numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  USA’s WWE SMACKDOWN led Tuesday cable, despite a 0.09 drop to 0.60, with CHRISLEY KNOWS BEST at 0.43 compared to last week’s 0.50/0.41, and the official […]

>Game 7 of the World Series averaged a 6.8 Adult 18-49 rating in the fast nationals.  Given the usual bump in the official nationals (to account properly for the Western time zones), we are estimating the official national rating for the game to be around a 7.9.  Assuming that number, FOX would average a 7.2 […]

> One of the most highly-anticipated premieres last night (of a show with a long and torturous road through development and on to the air) came and went very quietly.  FOX’s Terra Nova didn’t exactly flop, but it certainly has to be rated a big disappointment.  In contrast, CBS has positioned itself as the network […]

> Everyone was down, as the new season started to settle in on itself–but some were down more than others. ABC:  MODERN FAMILY is doing quite spectacularly, more than 20% above last season’s average.  The results in other timeslots were more mixed.  SUBURGATORY had a very nice debut at 8:30 (again, kudos to ABC Marketing […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & […]

> Well, the good news for A GIFTED MAN is that it’s not cancelled.  It even has a “back order.”  However, it’s about as begrudging as a back order can be:  far from the usual 9 additional episodes, Gifted Man will only get 3 extra, for a season total of 16.  This smacks of a […]