Articles

February 3, 2012
 

THE SKED’S THURSDAY NETWORK SCORECARD – 2/2/12

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Sweeps!
FOX:  AMERICAN IDOL was steady with last Thursday at 5.4, which meant it was again down around 30% from last year and again saw its first half-hour lose to CBS’s Big Bang TheoryTHE FINDER, airing against original episodes on every network this week, lost most of last week’s gains and fell to a 4th place 2.4 in its hour (which may go down further if Idol had an overrun).

NBC:  The shows on NBC (you may know them better as “the stuff that airs between Smash commercials”) suffered more ignominy, as 30 ROCK hit a new all-time low of 1.3 (down 20% from last week’s then-all-time low), and THE OFFICE, with a 2.7, had its lowest ever rating on a Thursday.  PARKS & RECREATION provided comparatively good news by rising 0.1 from last week to a 1.8, but UP ALL NIGHT fell 0.1 from last week, also to a 1.8.  For anyone who wondered if THE FIRM could get any lower, the answer was yes–down to a 0.8, where it was probably beaten by plenty of cable networks.
ABC:  An unimpressive start to sweeps, as WIPEOUT matched its season low 1.8, GREY’S ANATOMY got no boost from its hyped “alternate universe” episode and matched the 3.5 of its last original, and PRIVATE PRACTICE, while up 0.2 from its last original, was still near that season low.
CBS:  A strong 2d place to FOX for the night.  BIG BANG THEORY won its half hour, and then ROB was steady with last week, both shows down only 0.1.  PERSON OF INTEREST hit a series high 3.3 that left it only 0.2 out of 1st place for its hour, and THE MENTALIST, while down 0.2 from last week, easily won its hour.
CW:  VAMPIRE DIARIES rose slightly to a 1.2, which left it only 0.1 behind 30 Rock at 8PM.  SECRET CIRCLE was even with last week’s 0.7.  

Tonight everything is new again, and with CHUCK resting in peace, NBC brings back WHO DO YOU THINK YOU ARE? at 8PM. 



About the Author

Mitch Salem
MITCH SALEM has worked on the business side of the entertainment industry for 20 years, as a senior business affairs executive and attorney for such companies as NBC, ABC, USA, Syfy, Bravo, and BermanBraun Productions, and before that, at the NY law firm of Weil, Gotshal & Manges. During all that, he has more or less constantly been going to the movies and watching TV, and writing about both since the 1980s. His film reviews also currently appear on screened.com and the-burg.com. In addition, he is co-writer of an episode of the television series "Felicity."