April 5, 2012



NBC Wednesday = failure.
NBC: Another new comedy, another flop. BEST FRIENDS FOREVER, despite some good reviews, could only manage a 1.2 premiere. Which was better than the final 2 episodes of the network’s last try, BENT, which exited with a pathetic 0.8 average. The Betty White comedy reality show OFF THEIR ROCKERS at least found some curiosity with a 1.8, although that’s way down from its 2.6 “preview” spisode, and next week it’ll have to contend with new ABC comedy as competition.
CBS: SURVIVOR may have set a new series low (subject to later adjustment) for a regular episode with 2.7. CRIMINAL MINDS was also on the low end with 3.0, but CSI perked up to a midrange 2.9.
FOX: AMERICAN IDOL won the night for FOX despite a season low Wednesday rating of 4.7.
ABC: The marvelous HAPPY ENDINGS season finale was thrown to the wolves as the only non-repeat of the night, with a 1.6. That was, however, second only to a 1.8 for the MODERN FAMILY repeat as the network’s highest number of the night.
CW: ONE TREE HILL ended its run with an unexceptional 0.8.
Tonight ABC premieres Shonda Rhimes’ SCANDAL after the first new GREY’S ANATOMY in several weeks. NBC is also all-new except for THE OFFICE.
Sent via BlackBerry by AT&T

About the Author

Mitch Salem
MITCH SALEM has worked on the business side of the entertainment industry for 20 years, as a senior business affairs executive and attorney for such companies as NBC, ABC, USA, Syfy, Bravo, and BermanBraun Productions, and before that, at the NY law firm of Weil, Gotshal & Manges. During all that, he has more or less constantly been going to the movies and watching TV, and writing about both since the 1980s. His film reviews also currently appear on and In addition, he is co-writer of an episode of the television series "Felicity."