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WEEKEND STUDIO ESTIMATES September 30-October 2

> Based on Friday and Saturday box office (and estimated Sunday numbers), Dolphin Tale (in its second week) moves into the #1 spot.  Look out for a boatload of TV commercials trumpeting this feat to keep the momentum going...
by Mitch Metcalf
 
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The Sked: FRIDAY RATINGS September 30

> CBS narrowly won the second Friday of the season with a 1.5 Adult 18-49 rating (each of the three scripted programs was down 0.2 from premiere week), while NBC and FOX followed closely with a 1.4 rating, fueled by lower cost ...
by Mitch Metcalf
 
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FRIDAY SEPTEMBER 30 BOX OFFICE RESULTS

> This weekend is all about the holdovers.  It looks like Dolphin Tale and Moneyball will lead the way this weekend, followed closely by The Lion King in 3D.  Courageous and 50/50 look like they will be the strongest ...
by Mitch Metcalf
 
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The Sked: THURSDAY RATINGS September 29

> With two Thursdays down in the young 2011-12 broadcast season, FOX is the #1 network on this important night (especially to heavy spending movie, retail and auto advertisers).  The X Factor is a not inexpensive...
by Mitch Metcalf
 
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WEEKEND BOX OFFICE PREDICTIONS September 30-October 2

> Hey, go see this movie. A fairly strong weekend is in store in terms of overall box office volume, up about 9% from the same weekend last year.  Most of the business will go to returning films Dolphin Tale, Money...
by Mitch Metcalf
 
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The Sked: WEDNESDAY RATINGS September 28

>Put ABC’s Suburgatory in the conditional win column, while Revenge is on a watch list to see where it settles.  FOX’s The X Factor suffered a decline in week two, but the Simon Cowell performance show still po...
by Mitch Metcalf
 
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The Sked: CABLE RATINGS September 20-26

>The power of the NFL is in full display in this week’s top cable program chart.  ESPN’s Monday Night Football game featuring the Dallas Cowboys at the Washington Redskins scored a mammoth 7.2 Adult 18-49 ratin...
by Mitch Metcalf
 
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The Sked: TUESDAY RATINGS September 27

> Zooey Deschanel in FOX’s New Girl The second Tuesday of the new season was relatively surprise-free.  FOX’s New Girl established itself as the hit of the new season, and CBS turned in a reliable perform...
by Mitch Metcalf
 
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The Sked: MONDAY RATINGS September 26

> One of the most highly-anticipated premieres last night (of a show with a long and torturous road through development and on to the air) came and went very quietly.  FOX’s Terra Nova didn’t exactly flop, but ...
by Mitch Metcalf
 
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FULL WEEK BOX OFFICE ACTUALS & YEAR TO DATE Sep 23-25

> The past week (seven days ending Sunday) is up 17% versus last year’s comparable week, thanks to a solid second-weekend hold for the 3D resissue of The Lion King and good openings for Moneyball and D...
by Mitch Metcalf
 
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The Sked: SUNDAY RATINGS September 25

> With an “average” NFL game on NBC (if you consider a 7+ rating in primetime average), the other networks premiered their Sunday lineups with only moderate success at best.  ABC got off to a very sluggish star...
by Mitch Metcalf
 
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INTERNATIONAL BOX OFFICE NUMBERS September 25

>New this week on the Worldwide Box Office Chart: The Smurfs crosses the $500 million worldwide mark (though it is unlikely to catch the next film above it, Cars 2 at $550 million); Rise of the Planet of the Apes continues to s...
by Mitch Metcalf
 
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WEEKEND STUDIO ESTIMATES September 23-25

> Based on Friday and Saturday box office (and estimated Sunday numbers), The Lion King is holding on to the #1 spot, but Moneyball and Dolphin Tale are very close behind (both just over $20 million for the weekend).  The ...
by Mitch Metcalf
 
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THE SKED: FRIDAY September 23 Results

> CBS won the first Friday night of the season with a low 1.7 Adult 18-49 rating.  It really was a costly victory as they threw three scripted dramas on the air, a very expensive proposition for a rating well below a 2.&nb...
by Mitch Metcalf
 
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FRIDAY SEPTEMBER 23 BOX OFFICE RESULTS

> With early studio projections all over the map, it looks like it could be a long weekend of jockeying for the top spot.  Right now, it looks like Lion King in 3D will be number #1 with over $23 million.  Moneyball, ...
by Mitch Metcalf
 
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