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NIELSENWAR: What Is CW Doing Right?

  NOTE:  Season-To-Date and Weekly Network Ratings Charts Are Below Something remarkable happened last Thursday night:  with a 1.3 rating, CW’s THE VAMPIRE DIARIES outrated the entire NBC line-up.  The reason that...
by Mitch Salem
 
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THE SKED NETWORK SCORECARD – 11/13/13

  This was the first Wednesday in a while not to feature special circumstances (World Series games, the CMAs), and things returned pretty much to normal. ABC:  All the network’s shows were within 0.1 of their last regul...
by Mitch Salem
 
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THE SKED NETWORK SCORECARD – 11/6/13

Last night’s CMA Awards were a huge hit for ABC, but because the last two Wednesdays featured World Series games, the other networks (except for FOX, of course) were already down–the better comparison is to three we...
by Mitch Salem
 
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THE SKED Network Scorecard – 10/30/13

  The other networks are glad to see the last of the World Series. FOX:  Per Mitch Metcalf:  with a 5.4 preliminary number, WORLD SERIES GAME 6 might end up around a 6.0 adult 18-49 rating in the official nationals, ju...
by Mitch Salem
 
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UPDATED: THE SKED NETWORK/CABLE SCORECARD – 10/23/13

  AFTERNOON UPDATE:  WORLD SERIES GAME 1 ended up adjusted to 4.2, a bit below where we anticipated but still 0.6 above last year’s Game 1.  Nothing else moved more than 0.1 from the morning numbers, but it’s...
by Mitch Salem
 
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THE SKED NETWORK SCORECARD – 10/16/13

  The night’s new shows still aren’t catching on. ABC:  BACK TO THE GAME was given a particularly strong lead-in with a TOY STORY OF TERROR special that had a 3.0, up 0.8 from last week’s The Middle.  Still...
by Mitch Salem
 
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THE SKED NETWORK SCORECARD – 10/2/13

  Another false positive? ABC:  SUPER FUN NIGHT started strong last night, holding onto 75% of its MODERN FAMILY lead-in for a 3.2 rating.  However, that’s the same number The Neighbors did in its debut last year–...
by Mitch Salem
 
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THE SKED’S WEDNESDAY NETWORK SCORECARD – 5/1/13

  The nasty parade of season and series lows continued last night. FOX:  AMERICAN IDOL crossed 2 ugly milestones last night.   Its 2.8 rating (down half a point from last week), apart from being an all-time Wednesday lo...
by Mitch Salem
 
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THE SKED’S WEDNESDAY NETWORK SCORECARD – 4/3/13

  A solid start for ABC’s new sitcom. ABC:  The night’s new configuration worked out well, at least for now.  THE MIDDLE was up 0.2 to 2.0 (still 15% below its season average), while SUBURGATORY, although sli...
by Mitch Salem
 
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THE SKED’S WEDNESDAY NETWORK SCORECARD – 2/27/12

February sweeps comes to an end. NBC:  The Peacock may have had a sweeps of historically awful proportions (as has been widely reported, this is the first time ever that a major English-language network has lost to Univision d...
by Mitch Salem
 
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THE SKED’S WEDNESDAY NETWORK SCORECARD – 2/20/13

Another night with little for the networks to cheer about. ABC:  The first 90 minutes of the night provided some good news, as THE MIDDLE rebounded a bit from last week’s low to 2.2 (up 0.3), THE NEIGHBORS was up 0.2 to ...
by Mitch Salem
 
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THE SKED’S WEDNESDAY NETWORK SCORECARD – 2/13/13

A bad night for most. CBS:  SURVIVOR returned from its hiatus with its lowest cycle premiere ever, a 2.4 that was down 0.7 from last Spring’s start.  The show ran 90 minutes, and CBS filled in the gap with a 1.6 BIG BAN...
by Mitch Salem
 
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THE SKED’S WEDNESDAY NETWORK SCORECARD – 2/6/13

February Sweeps stunts by NBC and CBS both fail. NBC:  The network aggressively promoted last night’s SVU because it featured Mike Tyson as a guest star, but the show dropped 0.2 to 1.5, in 4th place for its hour.  CHIC...
by Mitch Salem
 
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THE SKED’S WEDNESDAY NETWORK SCORECARD – 1/30/13

A blah night for network TV. FOX:  AMERICAN IDOL may not be the behemoth it used to be, but it’s not going anywhere either, down just a tick to a still-powerful 5.4.  That’s higher than the combined ratings for AB...
by Mitch Salem
 
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THE SKED’S WEDNESDAY NETWORK SCORECARD – 12/12/12

…and this is why NBC won’t be running Revolution without a Voice lead-in anytime soon. NBC:  TAKE IT ALL, airing for the first time without the comfort of that Voice audience, collapsed by more than a ratings point...
by Mitch Salem
 
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