God’s Not Dead Friday box office

EARLY FRIDAY BOX OFFICE: “Divergent” and “Muppets” Underperform; “God’s Not Dead” A Sleeper

It’s clear, based on preliminary numbers at Deadline, that DIVERGENT (Summit/Lionsgate) isn’t going to reach prerelease hopes of an opening in line with the $69M of the original Twilight, much less that movie...

by Mitch Salem

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Behind the Friday Box Office – 3/21/14

What was supposed to be an exciting pre-summer weekend at the box office is instead looking rather blah. OPENINGS: Compared to recent YA disasters like The Mortal Instruments and Beautiful Creatures, DIVERGENT (Summit/...

by Mitch Salem

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EARLY FRIDAY BOX OFFICE: “Noah” Floods the Multiplex

Darren Aronofsky’s NOAH (Paramount) should have no trouble winning the weekend, with preliminary numbers at Deadline giving it around $15M on Friday (that includes $1.6M from Thursday night). That’s a stron...

by Mitch Salem

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Behind the Friday Box Office: 3/28/14

OPENINGS: NOAH (Paramount/Regency) got the start it wanted and needed with $15.2M on Friday ($1.6M of that from Thursday night), which–unless word of mouth sinks the ark–should mean a $40M weekend. The da...

by Mitch Salem

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EARLY FRIDAY BOX OFFICE: “Rio 2″” Wins Battle of Sequels

RIO 2 (20th) has leaped out to a Friday lead, according to preliminary numbers at Deadline, one that it should be able to sustain for the weekend. The Rio sequel has $11.5M on Friday, about 10% ahead of the first Rio&#...

by Mitch Salem

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EARLY FRIDAY BOX OFFICE: “Heaven Is For Real” Transcends “Transcendence”

In an appropriately biblical development for this Easter weekend, it appears from preliminary numbers at Deadline that David will defeat Goliath, and the $12M-budgeted HEAVEN IS FOR REAL (TriStar/Sony) will handily outgr...

by Mitch Salem

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Behind the Friday Box Office: 4/18/14

Seasonal Note: Good Friday is traditionally a strong day for moviegoing, which explains the generally solid Friday-to-Friday holds below. Easter Sunday, though, is less of a movie day, potentially bringing down weeke...

by Mitch Salem

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Behind the Friday Box Office – 5/2/14

OPENINGS: The opening day of THE AMAZING SPIDER-MAN 2 (Sony) was actually a touch behind the opening day of the first Amazing ($35.2M to $35.9M). However the earlier movie had a different trajectory, opening on the T...

by Mitch Salem

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EARLY FRIDAY BOX OFFICE: “Divergent” and “Muppets” Underperform; “God’s Not Dead” A Sleeper

Behind the Friday Box Office – 3/21/14

EARLY FRIDAY BOX OFFICE: “Noah” Floods the Multiplex

Behind the Friday Box Office: 3/28/14

EARLY FRIDAY BOX OFFICE: “Rio 2″” Wins Battle of Sequels

EARLY FRIDAY BOX OFFICE: “Heaven Is For Real” Transcends “Transcendence”

Behind the Friday Box Office: 4/18/14

Behind the Friday Box Office – 5/2/14

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