Hobbit boxoffice predictions

EARLY WEEKEND BOXOFFICE – 12/15/12

THE HOBBIT: AN UNEXPECTED JOURNEY (Warners/MGM) will shatter all the December records it was expected to shatter, but based on preliminary numbers at Deadline, its projected $85M weekend is somewhat soft, considering tha...

by Mitch Salem

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BEHIND THE FRIDAY BOXOFFICE – 12/14/12

OPENINGS: This weekend consists of THE HOBBIT: AN UNEXPECTED JOURNEY (Warners/MGM) and then everything else. Hobbit set a December opening day record with $37.5M, and it will set the opening weekend record for the mo...

by Mitch Salem

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HOBBITWATCH: A Sort-Of Midnight Record

The cash has started pouring in for THE HOBBIT: AN UNEXPECTED JOURNEY (Warners/MGM). In 3100 theatres, the film earned $13M in midnight screenings last night. That was considerably higher than the $8M earned by the m...

by Mitch Salem

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BEHIND THE WEEKEND BOXOFFICE – 12/16/12

OPENINGS: THE HOBBIT: AN UNEXPECTED JOURNEY (Warners/MGM), with its currently estimated $84.8M opening, has broken the previous December record (2007’s I Am Legend) by about 10%. However, it’s also on tra...

by Mitch Salem

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BEHIND THE FRIDAY BOXOFFICE – 12/21/12

After a strong start with Skyfall and Breaking Dawn Part 2, the holiday boxoffice seems to be at risk of languishing. OPENINGS: The thing about the Christmas/New Year’s week boxoffice multiple is that it’...

by Mitch Salem

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EARLY WEEKEND BOXOFFICE – 12/15/12

BEHIND THE FRIDAY BOXOFFICE – 12/14/12

HOBBITWATCH: A Sort-Of Midnight Record

BEHIND THE WEEKEND BOXOFFICE – 12/16/12

BEHIND THE FRIDAY BOXOFFICE – 12/21/12

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