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BEHIND THE WEEKEND BOXOFFICE: 6/9/13

  OPENINGS:  Not to throw any cold water on the extremely impressive performance of THE PURGE (Universal), but it’s unlikely that the thriller will slip only 12% on Sunday, as Universal is forecasting, when the next...
by Mitch Salem
 
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BEHIND THE WEEKEND BOXOFFICE – 1/6/13

  OPENINGS:  TEXAS CHAINSAW (Lionsgate) did what most horror movies do, dropping 23% on Saturday for a lousy 2.3x weekend multiple of its Friday gross.  It was actually in 2d place on both Saturday and Sunday, but that f...
by Mitch Salem
 
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BEHIND THE WEEKEND BOXOFFICE – 1/13/13

  OPENINGS:  ZERO DARK THIRTY (Sony) was well ahead of the crowd with $24M, a number slightly depressed (as was almost everything this weekend) by the Sunday combination of NFL playoffs and the Golden Globes.  The $18.8M...
by Mitch Salem
 
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SHOWBUZZDAILY WEEKEND BOXOFFICE SCORECARD – 8/12/12

  OPENINGS:  THE BOURNE LEGACY (Universal) is holding on to its $40M opening by its fingernails, with just $265K to spare.  (We’ll find out tomorrow if that holds up.)   Bourne is an unusual action franchise that...
by Mitch Salem
 
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BEHIND THE WEEKEND BOXOFFICE – 2/10/13

  OPENINGS:  Melissa McCarthy is now a genuine Hollywood player with the enormous debut of IDENTITY THIEF (Universal), beating all pre-release estimates with $36.6M.  (Take that, Rex Reed!)  Apart from Universal, the ha...
by Mitch Salem
 
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SHOWBUZZDAILY WEEKEND BOXOFFICE SCORECARD – 8/26/12

  The yummiest weekend of the year for right-wing propagandists. OPENINGS:  2016:  OBAMA’S AMERICA (Rocky Mountain) drew its core audience to the tune of $6.2M, which gave it a return in the same neighborhood as re...
by Mitch Salem
 
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Current Release

THE SHOWBUZZDAILY REVIEW: “G.I. Joe: Retaliation”

  G.I. JOE: RETALIATION:  Not Even For Free – Endlessly Dumb Exercise In Boom-Boom Action There’s a difference between making a movie for 11-year old boys and having a script that seems to have been written by...
by Mitch Salem
 
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SHOWBUZZDAILY WEEKEND BOXOFFICE SCORECARD – 9/2/12

  OPENINGS:  THE POSSESSION (Lionsgate) is doing quite well for a low-budget horror quickie, with $17.7M for the 1st 3 days of the holiday weekend, and is on track to be the #2 Labor Day opening ever, behind only the 2007...
by Mitch Salem
 
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BEHIND THE WEEKEND BOXOFFICE – 4/7/13

  OPENINGS:  EVIL DEAD (TriStar/Sony/FilmDistrict) took the weekend with $26M, and even though, based on Sunday results for other recent horror movies, that number may drop a bit with final figures tomorrow, it should en...
by Mitch Salem
 
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BEHIND THE WEEKEND BOXOFFICE: 10/7/12

  This is why studios love franchises. OPENINGS:  TAKEN 2 (20th) almost doubled its closest competition (even though that $50M weekend estimate, like all round number estimates, may come down a bit when final numbers are ...
by Mitch Salem
 
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SUMMER BOXOFFICE BEGINS: “Iron Man 3” Starts Its Foreign Campaign

  You might think we’re still a week away from the beginning of the summer movie season, but if you were overseas, you’d be wrong.  IRON MAN 3 (Disney) has already started its run in a dozen foreign territorie...
by Mitch Salem
 
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BEHIND THE WEEKEND BOXOFFICE – 10/28/12

  The biggest boxoffice story of the weekend happened overseas:  in only 25 international markets, SKYFALL (Sony) the new James Bond, has opened at a scorching, record-setting pace, with a reported $77.7M in 3 days (inclu...
by Mitch Salem
 
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BEHIND THE WEEKEND BOXOFFICE – 5/5/13

  OPENINGS:  Here’s the really remarkable thing about this weekend’s haul for IRON MAN 3 (Disney).  It’s not the $175.3M opening in the US, even though that’s the 2d highest start in US history...
by Mitch Salem
 
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BEHIND THE WEEKEND BOXOFFICE – 12/9/12

  There was no miraculous Saturday save for the weekend’s one pitiful arrival. OPENINGS:  PLAYING FOR KEEPS (FilmDistrict) rose only 11% from Friday to Saturday, and since it’s claiming one of the lower Sunday...
by Mitch Salem
 
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BEHIND THE WEEKEND BOXOFFICE – 5/12/13

  Mothers Day made for a happy holiday at the multiplex. OPENINGS:  The Marketing department did its job extremely well, and THE GREAT GATSBY (Warners) overperformed to the tune of $51.1M for the weekend.  However, the 9...
by Mitch Salem
 
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